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The Moringa leaf powder segment will capture USD 9.71 billion and demonstrate a 9.2% CAGR till 2032. on account of increasing demand in the dietary supplement and food applications. Increasing consumption of leaves and leaf powder for the treatment of arthritis, fever, and other diseases is projected to have a positive impact on the market size. Rising concerns regarding the glutamic disorder in the U.S., UK, Germany, and Japan may boost plant-derived supplements demand.
Moringa leaf powder from dietary supplements application is set to register over 9.2% CAGR during the foreseeable timeframe. Rapid urbanization in the Germany, UK, the U.S., India, and China coupled with rising health awareness among individuals may upsurge market share.
Supermarket/Hypermarket segment held a 41.2% market share in 2023, amounting to USD 994 million, and is projected to grow at a 9.1% CAGR from 2024 to 2032. The moringa ingredients market is experiencing notable shifts across various distribution channels. Online channels are rapidly gaining traction due to their convenience and the growing trend of e-commerce, allowing consumers to easily access a wide range of Moringa products. Supermarkets and hypermarkets continue to be significant players, offering Moringa supplements and related products in high-traffic locations, which supports widespread consumer access.
Retail stores also play a crucial role, providing a physical touchpoint for consumers to explore and purchase Moringa items, often backed by in-store promotions. Meanwhile, specialty stores are capitalizing on the rising demand for health-focused and organic products by offering curated selections of Moringa ingredients, often accompanied by expert advice. This diversified approach across online platforms, large retail chains, and niche stores reflects the growing consumer interest and the evolving dynamics of the market.
North America Moringa ingredients market is projected to achieve USD 7.96 billion, with a CAGR of 9.2% from 2024 to 2032. Due to the growing demand for plant-based supplements. Increasing demand for natural cosmetic products in the U.S. and Canada may augment regional market size. Increasing demand for organic health supplements as they are used to reduce weight and calorie reduction may support regional industry forecasts.
Europe moringa ingredients industry demand driven by Germany, France, UK, and Italy is experiencing, demand for food supplements to prevent diseases may support regional industry trends. Growing demand for moringa tea in the region as it promotes weight loss, provides nourishment, help in food digestion, and improves skin health may boost industry demand.
Asia Pacific market is poised to record around 9.4 % CAGR during the forecast time. Rising awareness among individuals regarding nutritional enrichment may accelerate regional industry demand. Increasing number of brand campaigns on electronic media to create product awareness among individuals by major manufacturers should favor market share. Presence of many moringa products in India and China, owing to the abundant availability of raw materials, and favorable FDI policies will boost the regional market statistics.