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Based on service, the market is divided into voice services, data services, broadband services, tracking & monitoring services, and others. In 2023, the data services segment accounted for a market share of around 28%. Data services are transitioning toward higher data speeds and capacities. Advancements in satellite technology, including higher throughput satellites and improved compression algorithms, are enabling faster data transmission rates. This growth is driven by the increasing demand for bandwidth-intensive applications such as video streaming, large file transfers, and real-time data analytics.
For instance, in November 2023, the Indian government granted licenses to Jio Satellite Communications and OneWeb, supported by Bharti, enabling them to offer satellite internet services in India. These licenses, which also include authorization to operate as Internet Service Providers (ISPs) across India, empower both entities to deliver internet access via satellite or mobile networks.
Based on platform, the market is categorized into portable/hand-held terminals, vehicular terminals, and fixed terminals. In 2023, the portable/hand-held terminals segment accounted for a market share of around 40% and is expected to exceed USD 3 billion by 2032. Portable and hand-held terminals in the market are witnessing a growth toward miniaturization and enhanced functionality. Manufacturers are developing smaller, lighter terminals with improved performance and ruggedness, catering to the needs of users in diverse environments such as remote field operations, emergency response, and outdoor recreational activities. This growth is driven by the demand for compact & portable communication solutions.
In the market, there is a trend toward integrating advanced features into portable and handheld terminals. Manufacturers are incorporating capabilities such as multi-band connectivity, GPS navigation, and satellite phone functionality into compact devices. This growth is driven by the demand for versatile communication solutions that offer not only voice and data connectivity but also navigation and location-based services, catering to the needs of users across various industries and applications.
North America dominated the global mobile satellite services market with a major share of over 32% in 2023 owing to their increased adoption in government and defense sectors. The growing emphasis on national security and disaster response capabilities is driving the demand for reliable satellite communication solutions. Additionally, advancements in satellite technology and regulatory support are further fueling the expansion of mobile satellite services across the region. For instance, in December 2023, Rogers Communications and Lynk Global achieved a milestone by completing the inaugural successful satellite-to-mobile phone call in Canada. This accomplishment represents a noteworthy advancement in extending wireless coverage to remote regions.
In European nations, including France, Spain, the UK, and Germany, the market is witnessing a growth toward greater integration with terrestrial networks. Collaborations between satellite operators and terrestrial providers are enhancing network coverage, capacity, and reliability. This trend is driven by the increasing demand for seamless connectivity across urban, rural, and remote areas, as well as for IoT applications and emergency communication services.
In the Asia Pacific region, the mobile satellite services market is experiencing a growth toward expanding applications in maritime and aviation industries. The growing maritime trade and air travel in the region are driving the demand for reliable satellite communication solutions to ensure safety, navigation, and operational efficiency. Additionally, advancements in satellite technology are enhancing coverage and connectivity for users across Asia Pacific.