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The grooming segment was valued at more than USD 354 million in 2021. This is attributable to the rising awareness pertaining to the availability of different mobile grooming facilities, the inclination of pet owners towards enhancing pets’ physical appearance, numerous benefits offered in maintaining overall health, etc. Recent innovation and use of advanced technology in services offered to the pets are projected to attract pet owners to these mobile pet care practices. For instance, novel software solutions are assisting mobile pet groomers in several tasks including quickly scheduling appointments.
Based on animals, the market is segmented as dogs, cats, and others. The dogs segment surpassed USD 312 million in 2021. This dominant market share is primarily owing to the surging adoption of dogs for companionships, growing demand for mobile dog grooming services, rising awareness pertaining to animal health, etc. Mobile dog grooming has gained popularity in recent years attributable to several advantages such as the comfort of their home in a cage-free & quiet environment, a higher level of individual attention, etc.
These services are assisting pet owners with early illness or injury detection & prevention, maintaining healthy coats & fur, and encouraging positive behaviour among others. As per the 2021-2022 National Pet Owners Survey conducted by the American Pet Products Association (APPA), the dog population is around 69 million in the U.S. households. Hence, the above statistics are set to positively drive the market share in the coming years.
Furthermore, the COVID-19 pandemic resulted in higher dog adoption as compared to previous years and the adoption rate soared amidst lockdowns and travel restrictions. As a result, the demand for mobile pet care services witnessed a huge surge and is anticipated to follow the same trend in the coming years.
U.S. mobile pet care market is anticipated to reach more than USD 379 million by 2030. This significant market share is attributed to several factors such as the presence of major industry players, an upsurge in the demand for mobile grooming & veterinary services, rising dog & cat adoption, etc. As per the 2021-2022 National Pet Owners Survey, the total dogs & cats population was around 114 million in the U.S. The demand for mobile pet care facilities is highly augmenting in the U.S. owing to their affordability and convenience, thereby stimulating the regional market revenue positively.
This is further driving the entry of new players in the market that are projected to increase over the forecast timeframe. The U.S. is one of the leading nations in terms of animal welfare initiatives and the government has employed several guidelines to bolster animal health comprising the One Health initiative. These initiatives adopted by the public as well as private organizations would further promote the demand for mobile pet care to maintain precise pet health and physical & mental wellbeing among others.
The presence of prominent players such as Pooch Mobile, My Pet Mobile Vet, and Hollywood Mobile Grooming among others in the country are engaged in delivering well-equipped mobile pet grooming and veterinary care facilities that boost industry expansion in the U.S.