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In 2024, key companies like Newell Brands, Hamilton Beach Brands, Instant Brands, Whirlpool Corporation, SharkNinja, Stanley Black & Decker, Groupe SEB and Breville Group held a combined market share of 15%-20%. These companies are actively engaging in mergers, acquisitions, facility expansions, and collaborations to enhance their product portfolios, reach more customers, and strengthen their market positions.
Resellers that consistently deliver high-quality products and reliable performance often secure a competitive advantage. Upholding stringent testing and refurbishment standards is crucial for earning customer trust. Introducing warranties or return policies can distinguish resellers in the market. By offering customer support and repair services, resellers bolster buyer confidence, rendering them more appealing. A robust online presence, characterized by user-friendly websites and active social media engagement, enables resellers to connect with a wider audience. Strategic marketing initiatives can further differentiate them from their competitors.
Major players operating in the mattress and mattress component industry are: