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Based on services, the market is divided into SD-WAN deployment services, SD-WAN integration services and others. The SD-WAN integration services segment accounted for around 44% market share in 2023 and is anticipated to grow significantly in the coming years. Recognizing the critical role of integration services in optimizing performance, ensuring compatibility, and minimizing disruptions, organizations increasingly invest in this segment. The demand for tailored integration solutions significantly contributed to the segment's prominence, solidifying its position as a key driver of growth within the managed SD-WAN services industry.
Based on application, the market is categorized into manufacturing, IT & telecom, healthcare, retail, BFSI, government, and others. The IT & telecom segment accounted for a market share of around 30% in 2023. With the growing complexity of IT infrastructures, businesses in this industry prioritize seamless connectivity, scalability, and cost-effectiveness. Managed SD-WAN services cater to these needs, offering a robust solution for efficient network management. As digital transformation accelerates, the IT and telecom segment continues to be the driving force in shaping the market landscape.
North America is experiencing growth in the managed SD-WAN services market. The region accounted for a market share of around 44% in 2023 and is poised for substantial growth over the forecast period. With a dynamic business environment, companies in North America prioritize scalable and secure network solutions. The region's strategic investments in SD-WAN technologies, in line with a focus on digital transformation, have propelled it to the forefront, making North America a key contributor to the evolving outlook of the market.