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LTE and 5G Broadcast Market size is projected to grow at a notable CAGR from 2024 to 2032, driven by the increasing dominance of smartphones, on-demand content, and 5G as well as LTE mobile services. Ongoing 5G-enabled developments in IoT connectivity are likely to further shape the industry scenario, with applications, such as smart city projects and connected devices creating a need for better connectivity. Being wireless, the 5G technology is cost-effective and opens new avenues for remote media production, subsequently boosting the demand for related broadcasting technology.
Several mobile network operators are also constantly working on upgrading their technologies for customers, and with LTE and 5G, they are offering better connectivity with high bandwidth and low latency. The prominence of online education, coupled with the growing availability of internet services in rural areas will lead to the rise in the amount of internet traffic, further driving the preference for higher bandwidth, fulfilled by LTE and 5G. However, the industry growth may be slowed down by infrastructure costs, spectrum availability challenges, regulatory complexities, and the higher need for widespread adoption of compatible devices and technologies.
The ongoing advancements in broadcasting technologies and the rise in strategic company partnerships are fueling the adoption of LTE and 5G broadcast solutions. Innovations, such as LTE Advanced Pro and 5G NR are enhancing spectral efficiency, coverage, and capacity, making broadcast services more efficient and reliable. Companies like Samsung Electronics, Ericsson, Huawei, and Qualcomm are also actively developing cutting-edge solutions and infrastructure.
Several firms are collaborating with broadcasters, content providers, and telecom operators to deploy state-of-the-art broadcast networks worldwide, further propelling the industry development. For instance, in February 2024, Fibocom successfully deployed the 5G RedCap module solution, a cutting-edge solution that combines sophisticated 5G capabilities into many application scenarios, through collaborative efforts with industry partners from several sectors.
Based on technology, the LTE broadcast segment is anticipated to account for a significant market revenue share by 2032, due to wide availability in modern devices, such as smartphones, tablets, and personal computers. Unlike 5G, which is a new technology that is still being rolled out, LTE commands a more far-reaching market presence. It helps mobile operators deliver high-quality media and streaming content at faster speeds than its predecessor, 3G technology. Additionally, LTE is compatible with current and future LTE mobile networks and is projected to grow at a steady rate owing to the rising popularity of video content for applications like online classes.
In terms of end-user, the LTE and 5G broadcast market from the video-on-demand segment is projected to witness high demand between 2024 and 2032 due to the growing consumption of online video content. The popularity of video streaming and hosting platforms, such as Netflix, Prime Video, Disney+, and Hulu, among others has skyrocketed in recent years, triggered by the COVID-19 pandemic-induced lockdowns. This style of content curation gives creators the ease of pre-recording and pre-uploading content, while consumers get the freedom to watch it at their convenience, subsequently turning the traditional TV broadcasting format obsolete.
With respect to region, the North America LTE and 5G broadcast market will amass considerable revenue share by 2032. Major telecom providers, including Verizon, AT&T, and T-Mobile, are actively launching 5G services in select locations across the U.S. Moreover, LTE and 5G broadcasting is making considerable in-roads across Canada. For instance, in January 2023, Snapchat’s parent firm Snap and telecom firm Bell inked a partnership to leverage 5G and AR to offer an immersive viewing experience to basketball fans with the latter’s 5G Toronto Raptors AR Lens. Such initiatives are set to drive the regional market growth.
Major LTE and 5G broadcast firms are eyeing collaborations and development of novel upgraded network technologies to reinforce their presence across the globe. To illustrate, Samsung Electronics has emerged as a key industry player due to its innovative technologies, robust infrastructure, global partnerships, and a commitment to advancing efficient, high-speed broadcast solutions.
Some of the leading players in the LTE and 5G broadcast market include-