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Lip and Face Primer Market Trends

Report ID: GMI10837
Published Date: Aug 2024
Report Format: PDF

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Lip and Face Primer Market Trends

There is a growing demand for primers that combine multiple benefits, such as hydrating, anti-aging, and sun protection, catering to consumers seeking efficiency and value. Primers that offer skincare benefits, such as hydration, soothing, or skin barrier repair, are becoming increasingly popular.

Consumers are increasingly favoring primers with natural, organic, and non-toxic ingredients, reflecting a broader trend towards clean beauty. There is a push for sustainable packaging solutions, such as recyclable or biodegradable materials, to minimize environmental impact. The growing acceptance of cosmetics and grooming products among men is driving the development of primers specifically designed for male skin.

Authors: Avinash Singh , Sunita Singh

Frequently Asked Questions (FAQ) :

The market size of lip and face primer reached USD 6.8 billion in 2023 and will expand at a 6.4% CAGR between 2024 and 2032, propelled by increasing consumer awareness about skincare and beauty routines, and rising demand for long-lasting makeup.

The cream based primers segment will record USD 3.9 billion through 2032, fueled by their versatile benefits, including enhanced hydration, smooth texture, and long-lasting coverage.

North America market accumulated USD 1.8 billion in 2023, owing to the region's strong beauty and personal care industry, high disposable incomes, and advanced retail infrastructure.

Key players operating in the industry are Avon Products, Inc., Beiersdorf AG, Clarins Group, Coty Inc., Estée Lauder Companies Inc., Johnson & Johnson, Kose Corporation, Kylie Cosmetics, Inc., L'Oréal Group, LVMH Moët Hennessy Louis Vuitton, Mary Kay Inc., Procter & Gamble Co., and Revlon Inc., among others.