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Linear alkylbenzene sulfonate market share for household detergents & cleaners led the overall industry and accounted for more than 40% of the global business share in 2015. In addition, this application is likely to exhibit fastest growth over the forecast timeframe. Increasing awareness along with changing preference of consumer groups across the globe has significantly propelled the household detergents & cleaners demand over the past few years. The product gains focus in household detergents & cleaner application as a surfactant owing to its superior characteristics even at low concentrations.
The overall linear alkylbenzene sulfonate market size for personal care products was roughly around USD 450 million in 2015. Escalating personal care product demand across the globe, particularly due to improving consumer lifestyles will positively boost the overall business share in the near future. Superior emulsifying, cleansing and foaming properties of the product makes it suitable to find applications in the personal care product.
Asia Pacific led the overall linear alkylbenzene sulfonate market share and accounted for over 40% of the overall volume in 2015. Improving consumer lifestyle dynamics, spending pattern and growing population has significantly propelled the demand for personal care products and household detergents in the region. Furthermore, rapid industrialization in the region along with regulatory norms for maintaining hygiene in the industries has stimulated the industrial cleaners. This is turn will boost the overall business size by 2024.
North America linear alkylbenzene sulfonate market size in 2015 was more than USD 850 million. Prevalence of massive customer base of personal care products, dish washing liquid and cleaners is analyzed to be the major factor driving the regional industry growth. Europe linear alkylbenzene sulfonate market size is likely to observe gains close to 5% CAGR over the projected timespan. The regional growth rate is majorly influenced by robust dish washing cleaners and household detergents & cleaners demand. Additionally, prevalence of robust personal care product manufacturing and consumption in France, the UK and Germany will boost linear alkylbenzene sulfonate demand by 2024.