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Kids Marker Market Share

Report ID: GMI11397
Published Date: Sep 2024
Report Format: PDF

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Kids Marker Market Share

This market offers a wide range of products, such as washable, scented, glitter, and dual-tip markers. This variety drives competition among many companies, each aiming to meet different consumer preferences. Major brands like Crayola, BIC, and Stabilo hold significant market shares, but many smaller and regional players also serve specific niches or local demands. The market's low entry barriers allow new companies to join and compete, adding to the fragmentation. Additionally, diverse consumer preferences across regions and the rise of e-commerce platforms, which enable brands to reach global audiences, further increase competition.

Kids Marker Market Companies

Major players operating in the kids marker industry include:

Arro Market Company LLC
BIC Kids Coloring Markers
Crayola LLC
Edding Group
Faber Castell USA
Giotto Turbo Color Markers
Marker USA
Mr. Sketch Scented Markers
Ohuhu Dual Tip Brush Markers
Prang Washable Markers
Sargent Art Washable Markers
Shuttle Art Markers
STA Stationery Co., Ltd
STABILO Power Felt-Tip Pens
Tombow Dual Brush Pens

Authors: Avinash Singh, Sunita Singh

Frequently Asked Questions (FAQ) :

Global market for kids marker is expected to grow from USD 152 million in 2023 to USD 257.4 million by 2032, at a CAGR of 5.6%. This growth is fueled by the increasing emphasis on arts and crafts education in schools, government grants for art supplies, and growing student involvement in extracurricular activities.

Disposable markers accounted for 59.7% of the market in 2023, and this segment is expected to grow to USD 163.3 million by 2032. They are favored for being cost-effective, widely available, and easy to use, making them popular among schools and parents for both educational and creative activities.

The online sales channel dominated the market in 2023 with a 60.6% share. The convenience of browsing and buying markers from home, competitive pricing, and customer reviews contribute to the dominance of e-commerce. Online platforms also offer various delivery options and easy reordering processes.

North America is the leading region in the industry with a projected CAGR of 5.2%. The region's strong educational system, high disposable incomes, advanced retail networks, and the presence of leading global brands like Crayola and BIC contribute to its leadership.

Major companies operating in the industry include Crayola LLC, BIC Kids Coloring Markers, Mr. Sketch Scented Markers, Faber Castell USA, STA Stationery Co., Ltd, Shuttle Art Markers, and Tombow Dual Brush Pens.