Intranet as a Service Market - By Type (Social, Mobile), By Organization Size, By Deployment Model, By Industry (IT & Telecommunication, Healthcare, Manufacturing, Media & Entertainment, Banking & Financial Services, Education), Forecast 2024 – 2032

Intranet as a Service Market Size

Intranet as a Service Market was valued at USD 14.1 billion in 2023 and is anticipated to register a CAGR of over 11% between 2024 and 2032. The surge in seed funding to revolutionize intranet solutions is driving significant momentum in the Intranet as a Service (IaaS) market. With increased financial support, innovators can enhance and expand their offerings, leading to a more competitive and dynamic landscape.
 

For instance, in January 2023, Cleary secured funding of USD 4.5 million, led by Moonshot Capital, to revolutionize the intranet. Cleary integrates a communication platform, wikis, tools designed to virtually acknowledge employees, an employee directory featuring organizational charts, and a search tool that consolidates a company's knowledge base.
 

The cost-effectiveness of Intranet as a Service is a pivotal factor driving market growth. By eliminating the need for extensive on-premises hardware and maintenance expenses, organizations can significantly reduce their overall operational costs. The subscription-based model offered by Intranet as a Service allows businesses to pay for the resources thy use, making it a financially efficient choice. This affordability makes advanced intranet solutions accessible to a broad range of organizations, further fuelling market expansion.
 

Security concerns remain a significant challenge for the intranet as a service market. Despite advancements in cloud security, organizations may hesitate to entrust sensitive data to external providers. Ensuring robust encryption, authentication protocols, and compliance with industry regulations are crucial. Frequent data breaches and cybersecurity threats contribute to scepticism, necessitating continuous efforts by service providers to enhance security measures and build confidence among potential users about the safety & protection of their critical information on the cloud-based intranet platform.
 

Intranet as a Service Market Trends

The integration of AI into employee communication platforms is a key factor driving the intranet as a service industry. AI enhances these platforms by providing intelligent insights, personalization, and automation. For instance, in June 2023, Firstup unveiled the integration of GenAI into its platform. The CommunicationAI, a fusion of GenAI and employee engagement data, offers a contextualized perspective on individual employees. This empowers communicators to craft highly personalized employee journeys, enhancing the overall communication experience in the Firstup platform.
 

The prevailing trend of prioritizing employee experience is a pivotal factor driving the intranet as a service market. In response to this trend, intranet platforms are increasingly incorporating features that focus on enhancing employee engagement and satisfaction. This includes tools for collaboration, real-time communication, personalized content delivery, and employee recognition mechanisms. As organizations recognize the importance of a positive employee experience, the demand for intranet solutions that cater to these aspects will continue to grow, contributing to the market's lucrative expansion.
 

Intranet as a Service Market Analysis

Based on deployment model, the market is categorized into public, private, and hybrid. The public segment held a major market share of around 45% in 2023 and is expected to grow significantly. The increasing demand for remote access to intranet services is a key driver for the rising popularity of the public deployment mode in the market. Public cloud solutions provide the necessary infrastructure to support global accessibility, enabling users to access the intranet from any location with an internet connection. This flexibility aligns with the growing trend of remote work, making public deployment an essential choice for organizations seeking a scalable, accessible, and cost-effective solution to meet the demands of a geographically dispersed workforce.
 

Based on organization size, the market is divided into large enterprises and SME. The large enterprises segment held around 67% market share in 2023. The scalability of Intranet as a Service is a key growth driver for large enterprises, offering the flexibility to accommodate their extensive workforce and dynamic organizational structures. Cloud-based solutions enable these enterprises to scale resources seamlessly, supporting growth and adapting to changing demands. This scalability ensures that the intranet platform can efficiently handle the increased user base, diverse communication needs, and evolving workflows that are inherent to large enterprises, making it a compelling choice for their communication and collaboration requirements.
 

North America dominated the global market with a major share of over 37% in 2023. The rapid adoption of transformative platforms that ensure equitable access to digital workplace resources is driving growth in the North America intranet as a service market. These platforms facilitate seamless and inclusive access to intranet services, addressing the evolving needs of diverse work environments. For instance, in September 2023, Igloo Software introduced Igloo Flex, an enterprise-level intranet platform designed for scalability. It caters to the varied requirements of both desked & deskless employees, facilitating highly personalized experiences and ensuring fair access to digital workplace resources.
 

Intranet as a Service Market Share

Microsoft holds around 7% of the total market share, due to its integration with widely used productivity tools like SharePoint and Office 365, offering a comprehensive solution for collaboration and communication needs. The intranet as a service industry features intense competition with numerous providers offering diverse solutions. The key players focus on innovation, customization, and security to gain a competitive edge in this dynamic & evolving landscape.
 

Intranet as a Service Market Companies

Major players operating in the intranet as a service industry are:

• Happeo
• Igloo Software
• Interact
• Jive Software, LLC
• LumApps SAS
• Microsoft
• Slack Technologies, LLC 
   

Intranet as a Service Industry News

• In November 2023, Cleary unveiled its latest AI-driven product integrations. These functionalities are strategically crafted to minimize the manual workload associated with internal communications for HR and Internal Comms teams.
   
• In May 2023, Simpplr secured funding of USD 70 million for its AI-driven intranet platform. The company offers an internal social network tailored for businesses, empowering employees to build profiles, share content, connect with others, and participate in polls or surveys through a customized intranet.
   

The intranet as a service market research report includes in-depth coverage of the industry, with estimates & forecast in terms of revenue (USD Billion) from 2018 to 2032, for the following segments:

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Market, By Type

• Social
• Mobile

Market, By Organization Size

• Large Enterprises
• SME

Market, By Deployment Model

• Public
• Private
• Hybrid

Market, By Industry

• IT & Telecommunication
• Healthcare
• Manufacturing
• Media & Entertainment
• Banking & Financial Services
• Education
• Others

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • U.K.
  • Germany
  • France
  • Italy
  • Spain
  • Russia
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia 
• Latin America
  • Brazil
  • Mexico
  • Argentina 
• MEA
  • UAE
  • South Africa
  • Saudi Arabia