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Based on type, the market is divided into sprays, liquid vaporizers, coils, mats, creams & oil, others. In 2023, sprays held the dominant market of USD 2.3 billion and is expected to reach USD 4 billion by 2032. Sprays are a popular choice due to their ease of use and portability. They can be easily applied to skin and clothing, making them ideal for on-the-go protection. Sprays often provide a quick knockdown effect, rapidly repelling insects upon contact. This is desirable for situations where immediate protection is needed. Spray formulations can be effective against a wide range of insects, making them a versatile option.
Based on ingredient type, the insect repellent market is categorized into natural and synthetic. In 2023, synthetic held the dominant market share of 69% and is anticipated to grow through the years. Synthetic repellents like DEET have a long history of efficacy and are proven to repel a wide range of insects for extended periods. This is a critical factor for people who need reliable protection, especially in areas with high insect activity or a risk of serious insect-borne diseases. Synthetic repellents are generally less expensive compared to natural options. This is a major consideration for budget-conscious consumers.
North America held a market of around USD 1.4 billion in 2023 and is expected to reach USD 2.5 billion by 2032. Public health initiatives and media coverage have intensified awareness of diseases like Lyme disease (transmitted by ticks) and West Nile virus (spread by mosquitoes) in North America. This has prompted individuals to seek preventative measures, with insect repellent products offering a convenient and effective solution.
The market in U.S. is set to grow through a CAGR of 6.4% through the forecast time period. The U.S. faces a significant challenge from Lyme disease, transmitted by ticks. Heightened awareness of this illness, coupled with its prevalence in many regions, has spurred a demand for protective measures.
German insect repellent market maintained a considerable position in Europe. Ecotourism is a growing trend in Germany, with many Germans seeking eco-friendly travel options. This aligns with the increasing focus on sustainable materials in insect repellent apparel.
China is supposed to grow at the highest rate of 7.1% in the region. China's growing middle class has more disposable income, leading to a greater willingness to invest in preventive healthcare and outdoor gear. Insect repellents are seen as a way to safeguard health and enhance the enjoyment of outdoor activities.