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Airlines are increasingly focusing on improving their in-flight internet options to fulfill rising passenger demand for seamless connectivity. This includes investments in modern satellite and ATG network technology that will improve speed, dependability, and coverage on worldwide flight routes. There is a noticeable trend toward incorporating tailored content and streaming services that cater to a variety of passenger tastes, offering a more interesting in-flight entertainment experience. Partnerships with tech businesses and content providers are developing, enabling airlines to offer novel services such as live TV streaming and real-time social media access, significantly enhancing the in-flight connection scene.
For instance, in June 2024, Bharti Airtel introduced in-flight roaming packages that will allow its subscribers to use the internet and make online calls during international flights for the first time. Airtel has partnered with Aeromobile, a mobile service provider based in the UK, which specializes in the aviation industry. Through this collaboration, Airtel customers, both prepaid and postpaid, can enjoy high-speed voice calling while flying with any of its 19 partner airlines. These include Emirates, Etihad, Lufthansa, Singapore Airlines, Turkish Airlines, Cathay Pacific, and others as listed on Aeromobile's website.