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The hydrolyzed corn protein industry is experiencing significant trends, notably a surge in demand for plant-based proteins, largely fueled by the growing popularity of vegan and vegetarian diets. According to the USDA, the plant-based food market grew by 27% in 2023, reflecting this shift in consumer preferences. As consumers increasingly prioritize clean-label products, manufacturers are responding by incorporating natural ingredients, such as hydrolyzed corn protein, as flavor enhancers.
Furthermore, sustainability is taking center stage, with a growing number of companies delving into eco-friendly production techniques. The EPA reports that sustainable agricultural practices have increased by 15% over the past year. Beyond its traditional role in food and beverages, hydrolyzed corn protein is carving out a niche in cosmetics and personal care, celebrated for its moisturizing and skin-conditioning benefits. These evolving trends are not only driving the market's steady growth but also broadening its horizons.