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Honeymoon Tourism Market Size

  • Report ID: GMI11682
  • Published Date: Oct 2024
  • Report Format: PDF

Honeymoon Tourism Market Size

The global honeymoon tourism market size was valued at USD 121.3 billion in 2023 and is projected to grow at a CAGR of 6.1% between 2024 and 2032. One key driver of the market is the increasing disposable income and economic growth across the globe. According to Statista, the Gross Domestic Product (GDP) of countries including China and India witnessed a significant rise. China's GDP increased from USD 17.66 trillion in 2023 to USD 18.53 trillion in 2024, while India's GDP grew from USD 3.57 trillion in 2023 to USD 3.94 trillion in 2024.

 

As these economies expand, more people have higher disposable incomes, enabling them to spend on luxury travel and unique experiences, such as honeymoons. This trend is strong in emerging markets such as China and India, where a growing middle class drives demand for international honeymoon packages and exclusive experiences. Newlyweds are choosing more luxurious and distant destinations and spending on special experiences including private tours, cruises, and upscale accommodations, boosting the market.
 

Social medial platforms such as Instagram, Facebook, and Pinterest significantly impact honeymoon destination choices. Eye-catching content featuring luxury resorts and exotic locations encourages couples to plan unique honeymoons. Travel blogs, influencers, and digital platforms make it easier to discover new destinations. Sharing honeymoon experiences on social media increases demand for popular destinations and unique options including eco-friendly resorts, adventure trips, and cultural tours. Additionally, travel companies are leveraging these platforms to market exclusive packages and deals, further driving interest and bookings.
 

Countries in the Asia-Pacific and Latin American regions are actively promoting tourism through government initiatives, better infrastructure, and special honeymoon packages. For instance, in February 2022, Kerala Tourism launched a honeymoon campaign using short musical videos to attract honeymooners worldwide. The Department of Tourism created a music album called ‘Love is in the Air’, featuring eight songs, each under a minute. Kerala Tourism shared these songs on social media to promote the state as a safe and ideal honeymoon destination.

Authors: Preeti Wadhwani, Aishwarya Ambekar

Frequently Asked Questions (FAQ) :

The market size of honeymoon tourism reached USD 121.3 billion in 2023 and is projected to grow at a CAGR of 6.1% between 2024 and 2032, driven by the rising disposable income among couples.

The 25-40 years age group dominated the market in 2023, accounting for around 70% of the market share. This segment is expected to exceed USD 130 billion by 2032.

The beach honeymoon segment held around 30% of the market share in 2023.

The North America market accounted for over 33% of the market share in 2023 and is expected to exceed USD 55 billion by 2032.

Major players include Abercrombie & Kent, Airbnb, Booking.com, Expedia, Inc., Flight Centre Travel Group Limited, MakeMyTrip Limited, Marriott International Inc., Royal Caribbean International, Sandals Resorts, and Thomascook.in.

Honeymoon Tourism Market Scope

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Premium Report Details

  • Base Year: 2023
  • Companies covered: 20
  • Tables & Figures: 280
  • Countries covered: 21
  • Pages: 220
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