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Hair Removal Wax Pen Market Trends

Report ID: GMI10068
Published Date: Jul 2024
Report Format: PDF

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Hair Removal Wax Pen Market Trends

Fast-paced lifestyles and increasing consumer demand for convenient grooming products have led companies to introduce technologically advanced epilators. These devices are equipped with sensors that warn when the skin is pressed too hard to prevent bruising. The sales of epilators market is increasing due to the increasing number of working women, which is leading to the growth of the global industry. Companies like Philips, Braun and Codream are the biggest manufacturers of epilators.

Furthermore, growing adoption of hair products among men is also one of the major factors driving the market. Recent trends show that many men are engaged in various maintenance activities, including removal. In addition, the growing popularity of metrosexual culture encouraged companies to introduce products suitable for men. For example, Emjoi offers the Emagine Epilator specifically for men. This device is equipped with 72 tweezers and shaving and trimming accessories, making it a multi-purpose device.

Authors: Avinash Singh, Sunita Singh

Frequently Asked Questions (FAQ) :

Hair removal wax pen market size was USD 58 million in 2023 and is expected to register 7.1% CAGR from 2024-2032 owing to growing awareness about personal care and increasing aesthetic appeal worldwide.

Hair removal wax pen industry from the synthetic segment reached USD 44.1 million in 2023 due to their durability, lightness and heat resistance, which are important for the safe and efficient operation of the device.

Asia Pacific hair removal wax pen industry held over 41.4% share in 2023 and is expected to register a commendable CAGR from 2024-2032 due to the offering an easy-to-use alternative to salon visits that suit busy lifestyles and do-it-yourself beauty treatments in the region.

Church & Dwight Co., Inc. (Nair), Sally Hansen, Parissa, GiGi, Reckitt Benckiser (Veet), Darent Wax, Harley Waxing UK, Jax Wax Australia, Bliss, Waxxxie, and SmoothSkin, are some of the major hair removal wax pen companies worldwide.