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Based on technology, the market is segmented into biological nitrogen fixation, photocatalysis and electrolysis. Electrolysis held the dominant market share of USD 198.9 million in 2023 and is expected to grow significantly with CAGR of 65% till 2032. Electrolysis technologies lead the green ammonia market due to their efficiency in producing hydrogen, a key element in ammonia synthesis. Proton exchange membrane (PEM) electrolysis is highly efficient and works well with renewable energy sources like wind and solar. Alkaline water electrolysis (AWE) is a mature, cost-effective technology known for its simplicity and long operational life. solid oxide electrolysis (SOE) operates at high temperatures, improving energy conversion rates. These methods make green ammonia production scalable and feasible, outperforming emerging methods like photocatalysis and biological nitrogen fixation, which are still in the research and development stage.
Based on end use, the market is segmented into agriculture, power & energy, transportation, chemicals and others (pharmaceutical and textiles). Agriculture accounted for major market share of 58.6% in 2023 is projected to grow through 2032 at a CAGR of 65%. The agriculture sector leads the green ammonia market because it uses ammonia extensively as a fertilizer. This shift to green ammonia aims to reduce the carbon footprint of traditional ammonia production. Sustainable farming practices and eco-friendly fertilizers are boosting its demand in agriculture. Green ammonia provides a stable nitrogen supply to crops while minimizing environmental impact, making it a preferred choice for farmers and agricultural businesses. Although the power & energy and transportation sectors are exploring green ammonia for energy storage and as a fuel alternative, their adoption rates are currently lower than in agriculture. The chemicals sector benefits from green ammonia as a feedstock for various processes, and its use in the pharmaceuticals and textiles sectors is niche but growing.
Europe leads the market due to its strong focus on sustainability and decarbonization. Comprehensive government policies and significant investments in renewable energy infrastructure support this leadership. The European Union's climate goals, like the European green deal aiming for net-zero emissions by 2050, drive high demand for green ammonia as a clean energy carrier and fertilizer. Europe's expertise in hydrogen and electrolyser technologies also strengthens its position. North America follows Europe, with growing investments in green ammonia projects. Supportive policies and increasing awareness of sustainable alternatives to traditional ammonia fuel this growth. However, North America's progress is slower due to higher initial investment costs and infrastructure challenges.