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Based on deployment model, the market is divided into cloud and on-premises. The on-premises segment held a market share of around 55% in 2022 and will experience growth over the forecast period due to specific industry needs and security concerns. Some organizations, especially in highly regulated sectors of finance and healthcare, prefer maintaining control over their data by hosting graph databases on their infrastructure. On-premises deployments offer greater data sovereignty & compliance, appealing to businesses seeking to harness the benefits of graph technology while adhering to stringent security & regulatory requirements.
Based on end-user industry, the market is divided into BFSI, retail & e-commerce, IT & telecom, healthcare & life science, government & public sector, media & entertainment, supply chain & logistics, and others. The IT & telecom segment accounted for a market share of around 20% in 2022 and will experience growth over the forecast period. This growth is being driven by the increasing complexities of network infrastructure and the rising need for real-time data analysis. Graph technology enables the efficient management of interconnected network elements, facilitating fault detection, optimization, and predictive maintenance. With the proliferation of IoT devices and expanding telecommunications networks, graph databases are becoming essential for managing the intricate relationships within these systems. Additionally, telecom providers are also using graphs to enhance customer experience and personalize services, further fueling the adoption of graph technology in this segment.
North America held around 32% market share in 2022 and will experience growth over the forecast period due to its advanced technological landscape and the increasing demand for data-driven solutions. With a robust presence of tech hubs, universities, and innovative enterprises, the region promotes innovation and the adoption of graph technology across various industries. Furthermore, stringent data privacy regulations are driving the need for advanced data management solutions, and graph technology's capabilities align with this demand. As businesses seek to harness the power of interconnected data, North America is expected to be a prominent market for graph technology solutions.