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Base Year: 2023
Companies covered: 10
Tables & Figures: 172
Countries covered: 18
Pages: 200
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Gellan Gum Market
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Gellan Gum Market Size
The global gellan gum market was valued at USD 58.9 million in 2023 and is estimated to grow at a CAGR of over 4.5% from 2024 to 2032. Major transformations have occurred in the market over the past five years due to changes in the food and the pharmaceutical sector. Gellan gum as a commodity started gaining economic importance, and so did its many applications due to the relative cost of gellan gum polysaccharide and gelling, thickening, and stabilizing blends produced by fermentation of specific bacteria, all of which are utilized widely.
The focus now has shifted towards clean label and naturally occurring ingredients. High income health consumers are very skeptical to synthetic food additives. This is a rather important change in food and beverage practice since most thickeners available in the market face competition from gellan gum because it fosters thickening without adding masking flavor to the end product.
Gellan Gum Market Trends
Increased demand for gellan gum stems from its perception as a vegan substitute for gelatin that is convenient to inundate diets mostly composed of plant based food. From a period of five years, the USDA indicates their data has shown an annual increase of 15% demand for natural food additives.
Increasing their R&D spending and adopting new technologies are trends companies have begun to follow. Their expansion in the industry of functional foods has started using gellan gum in probiotics and fortified food products, while simultaneously looking for greener methods of sourcing gellan gum and production along with reducing their carbon footprint. A report diffused from the European Commission states that now more than 60% of food businesses are concentrating on sustainable practices for the making of their products.
Gellan Gum Market Analysis
The market for gellan gum is also expanding as global food consumption increases. Manufacturers are able to sell to a much broader audience, and as these markets for gellan gum prospects are expanding, the market for other synthetic gelling agents is being replaced. Furthermore, the quality and functionality of gellan gum have improved due to the advancement of fermentation and processing techniques, which have also increased the range of uses it can be applied to. Additionally, a report published by the Food and Agriculture Organization states the market for natural gelling agents has expanded by 20% in the last decade.
The high acyl gellan gum market was valued at USD 23.4 million as of 2023. High acyl gellan is a high demand substance due to its capability of forming soft elastic gels. Its soft and flexible forms are greatly required in portions of industry, which is why it has the highest growth rate in the food and beverage sector. Here, it is very useful for making fluid gels used in dairy products, desserts, and various other plant-based beverages. In addition, high acyl gellan has also been gaining ground in soft textured products that need to be stable and have clean-label, plant based options.
The gellan gum market from food & beverages segment stood at around USD 31.7 million as of 2023. Gellan gum use is prominent in the food and beverage industry owing to its importance in stabilizing, gelling, and emulsifying ingredients in processed products and drinks.
As gellan gum's health consciousness increased, its usage rate in these formulations of products with less sugar, less fat, and more plant ingredients increased as well. It is an essential ingredient in dairy substitutes like almond, coconut, and soy milk that need to be textured and consistent. Besides dairy, it is also used in jam, jellies, and beverages in order to enhance their stability and inhibit ingredients from standing apart.
The U.S. gellan gum market was valued at USD 13.6 million in 2023. The rising popularity of clean label, natural, and plant-based consumer market is fueling the impressive growth of the market in the U.S. gellan gum is used for thickening, stabilizing, and gelling in sauces, drinking cakes, dairy substitutes, beverages, and low sugar food.
This hydrocolloid is now widely used in the food and beverage sector largely due to the increasing trends of vegan and vegetarian diets in the U.S. and its rapid acceptance as a plant-based substitute for gelatin. Additionally, this expansion of its usage is further exacerbated by the increasing focus on functional foods or beverages such as calorie-reduced snacks.
Gellan gum has usages besides its application in food and drinks, for instance, in strenuous amounts in the U.S. pharmaceutical industry. Due to its capacity to gel at low concentrations, gellan gum is ideal for controlled release medicines and oral suspensions. This trend of moving towards more natural and eco-friendly ingredients is now being taken to the personal care industry where gellan gum is added to skin and hair care products.
Gellan Gum Market Share
This business has both international and some national clients. The large businesses are concentrating on developing new products, making business connections, and acquiring or merging with other companies to expand their reach and market share. Also, these companies are using advertising to try and raise awareness about the advantages of gellan gum and its significance in food as well as medicines.
In order to maintain their competitive advantage, business leaders implement averting strategies, like cost leadership or market penetration, which can include many components. For example, the new gellan gum gellan variants are in great demand as new low-calorie food products and pharmaceutical specialties emerge, and therefore, companies are spending a lot on R&D. Also, these firms are not only winning long-term contracts but also ensuring a steady market for their products by establishing links with food manufacturers and suppliers.
Gellan Gum Market Companies
Major players operating in the gellan gum industry are:
Gellan Gum Industry News
• In September of 2023, Cp Kelco added new products to the market to solve the popular preservation, texture, and label issues in food and beverage formulations.
• In October 2023, Foodchem International Corporation extended its gellan gum product range to include gellan variants with high-acyl and low-acyl for more dairy to meat alternative applications.
This gellan gum market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Million) & volume (Tons) from 2021 to 2032, for the following segments:
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Market, By Type
Market, By Application
The above information is provided for the following regions and countries: