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Free to Air Services Market Share

  • Report ID: GMI9960
  • Published Date: Jun 2024
  • Report Format: PDF

Free to Air Services Market Share

British Broadcasting Corporation (BBC), Nippon Hoso Kyokai, and Nine Entertainment Co. Holdings Limited held significant market share of over 6% market share in 2023. The major FTA broadcasters are investing in digital platforms to broaden their audience base beyond traditional broadcast methods. They are launching streaming services, developing mobile apps, and establishing strong online presences to cater to viewers who prefer on-demand content and personalized viewing experiences. For example, BBC offers BBC iPlayer for streaming its programs on-demand, while ABC has the ABC iview platform in Australia. These platforms not only extend the broadcasters' reach but also provide additional revenue opportunities through digital advertising and subscription models.
 

Additionally, these players are enhancing their content offerings to stay competitive in a crowded market. They are focusing on producing high-quality, locally relevant programming that resonates with diverse audience segments. This includes news, entertainment, sports, and educational content tailored to regional preferences.
 

Free to Air Services Market Companies

Major players operating in the free to air services industry are:

  • Australian Broadcasting Corporation
  • British Broadcasting Corporation
  • China Central Television
  • Columbia Broadcasting System
  • Die ARD
  • Fuji Television Network, Inc.
  • Nine Entertainment Co. Holdings Limited
  • Nippon Hoso Kyokai (Japan Broadcasting Corporation)
  • Public Broadcasting Service
  • Seven West Media Limited
     
Authors: Preeti Wadhwani

Frequently Asked Questions (FAQ) :

Industry size for free to air services was worth USD 116.1 billion in 2023 and will expand at 9.5% CAGR between 2024 and 2032 owing to the increasing adoption of digital television and the rising demand for cost-effective entertainment options.

The television segment will register 9% CAGR through 2032, propelled by the widespread accessibility of televisions and longstanding viewer preference for traditional broadcast content.

Asia Pacific industry captured 40% market share in 2023 due to the region's large and diverse population, rapid urbanization, and increasing disposable incomes.

Key players operating in the free to air services industry are Australian Broadcasting Corporation, British Broadcasting Corporation, China Central Television, Columbia Broadcasting System, Die ARD, Fuji Television Network, Inc., Nine Entertainment Co. Holdings Limited, Nippon Hoso Kyokai (Japan Broadcasting Corporation), Public Broadcasting Service, and Seven West Media Limited among others.

Free to Air Services Market Scope

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Premium Report Details

  • Base Year: 2023
  • Companies covered: 20
  • Tables & Figures: 295
  • Countries covered: 25
  • Pages: 270
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