Home > Consumer Goods & Services > Sports Equipment > Sport Equipment and Supplies > Football Merchandise Market
The global market is fragmented, with prominent players, such as Nike, Inc., Adidas AG, Puma SE and Under Armour, Inc., holding a market share of ~10-15%. Manufacturers are adopting strategic steps, such as mergers, acquisitions, partnerships, and collaborations, to meet the growing consumer demand and consolidate their position in the market.
Major players operating in the football merchandise industry include: