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Based on the product, the market is divided into handguns, rifles, shotguns, machine guns, designated marksman rifles, bullpup rifles and others. The handguns segment accounted for around 29% market share in 2023, due to concerns about personal safety and self-defense. Individuals often seek handguns as a means of protection, especially in uncertain or high-crime environments. Cultural and societal influences, along with a perceived need for empowerment, contribute to the popularity of handguns. Additionally, legal considerations, such as concealed carry permits and self-defense laws, influence the demand. Sporting and recreational activities, like competitive shooting and handgun training, further drive the market. Overall, a complex interplay of security concerns, cultural values, and legal frameworks shapes the sustained demand for handguns.
Based on the end use, the market is categorized into personal protection, hunting, sport shooting, law enforcement, military. The military segment accounted for a share of around 39% in 2023, driven by the imperative to maintain strategic superiority and ensure the safety of armed forces. Technological advancements continually enhance firearm capabilities, providing military personnel with more accurate, versatile, and reliable weaponry. Tactical considerations, such as firepower, range, and adaptability, influence the selection and deployment of firearms. Military doctrines and training emphasize the importance of modern firearms for effective defense and offense. The evolution of warfare and the need for precision and efficiency contribute to the ongoing adoption and integration of advanced firearms in military arsenals worldwide.
North America is experiencing growth in the firearms market, with a share of around 35% in 2023. A deep-seated cultural attachment to gun ownership, rooted in traditions and individual rights, fosters a consistent demand for firearms. Economic considerations contribute as well, with a robust market for sporting and recreational shooting activities. Legislative frameworks, varying across jurisdictions, impact accessibility and drive sales, particularly during periods of potential regulatory changes. Additionally, a thriving manufacturing sector, technological innovations, and a diverse product range cater to evolving consumer preferences, fostering a resilient and expanding firearms industry in North America.