Home > Animal Health & Nutrition > Feed Additives > Feed Pigments Market
Consumers are increasingly seeking natural and organic products, including animal-derived foods. This trend is driving the demand for naturally derived feed pigments, as they align with clean label and sustainable practices. Consumers are demanding transparency in food production. This trend is influencing the use of feed pigments with clear and simple labeling, highlighting the source and benefits of pigments used in animal diets. The focus on animal health and welfare is driving the adoption of feed pigments with potential health benefits. Thus, the growing prevalence is expected to expedite the market growth.