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Face mask manufacturers offer customized mask formulas depending on each customer's unique skin type and condition as a result of the application of artificial intelligence (AI) and data analytics. Technological advancements have led to the development of multifunctional facial mask makers. These devices not only apply masks but also offer additional skincare functions like steaming, deep cleansing, and light treatments. The use of LED and light therapy technologies by some manufacturers has been demonstrated to offer several skincare advantages, such as enhanced skin tone and texture, which will fuel consumer demand.