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During the COVID-19 pandemic, with gym closures and restrictions on outdoor activities, many individuals turned to at-home workouts to maintain their fitness routines. For instance, according to a survey conducted by RunRepeat in 2020, around 59% of respondents reported exercising at home more often during the pandemic. Hence, the convenience and accessibility of at-home workouts have driven the demand for home fitness equipment, including exercise bands.
Additionally, the smart exercise bands can track workout metrics such as heart rate, calories burned, and repetitions, providing users with data to monitor their progress and optimize their training. Smart exercise bands offer real-time feedback, personalized training programs, and the ability to connect with fitness apps or platforms, enhancing user engagement and motivation.