Europe Blood and Blood Components Market Analysis

Europe Blood and Blood Components Market Analysis

Blood components product segment held over 70% market share in 2017. Growing demand for cosmetic procedures coupled with increasing applications of blood components such as platelets and plasma will set substantial demand for blood components. Blood components are frequently used for replacing RBCs or other components of the blood that are absent or at very low levels due to injuries, disorders or blood loss. Increasing number of surgical and cosmetic procedures will drive the demand for blood components. However, limited donations and stringent regulatory norms should hamper segmental growth.

Whole blood product segment is estimated to foresee slow growth owing to declining number of blood donations in majority of the European countries. However, growing number of blood donations in countries such as Germany and Russia will offer growth opportunity. Whole blood is the most common and flexible form of blood donation form and can be transfused in its original form. Whole blood is used in case of patients that have suffered from severe blood loss due to trauma/surgery, that requires transfusion of all the components of blood. Thus, rising number of accidents, chronic diseases and surgeries will offer growth potential to whole blood market in the coming years.

Trauma & surgery segment accounted for major revenue share of about 40% in 2017. Booming number of injuries as well as surgical procedures will stimulate the use of blood and blood components in trauma and surgery cases. Deaths from injury have risen by 23% over the last decade. About 20-40% of deaths from trauma taking place post hospital admission, involve massive haemorrhage. Haemorrhage can be prevented by rapid haemorrhage control and better resuscitation techniques. Massive blood transfusion is necessary in majority of trauma cases for rapid restoration of lost blood. Similarly, blood transfusion during surgical procedures becomes necessary as a part of patient blood management. Thus, rising number of surgeries as well as trauma cases will positively influence adoption of blood and blood component in the coming years.

Cancer treatment segment will foresee relatively rapid growth over other applications owing to increasing cancer incidence in Europe. According to the WHO, Europe accounts for only 12.5% of the total world’s population but has around 25% of global cases of cancer with around 3.7 million new patients annually. Blood transfusion can be required for cancer patients due to factors such as surgeries or side effects of chemotherapy. Hence, patients undergoing chemotherapy treatment possess decreased ability to make new blood cells as they are unable to replace destroyed blood cells. Therefore, transfusion of RBCs and platelets is required to compensate for loss caused by chemotherapy. Thus, cancer treatment will impact demand for blood and blood components over the future years.

Hospital segment will witness substantial growth over the coming years owing to rising incidence of chronic diseases. 1 among 10 hospitalized patient undergoing invasive procedure, is transfused. Similarly, about 1,900 hospitals and clinics are provided with labile blood products in the Europe. With increasing number of cardiovascular diseases, cancer, infections, cosmetic procedures coupled with improving healthcare infrastructure in emerging European countries, demand for blood and blood products is estimated to surge in hospital settings. Presence of various norms to control and manage efficient use of blood components will limit segmental size over the forecast years.

Rising patient demand for surgical procedures at ambulatory surgical centers in developed European countries will propel demand for blood and blood transfusion products at these settings. Ambulatory surgical centers perform surgeries within short duration. Although the demand for surgical procedures at ambulatory surgical centers is high, the segment will witness restricted growth across the forecast timeframe. This is attributed to limited supply of blood and blood components due to lack of donors, acting as a restraining factor in the market growth.

Rising number of blood banks and blood donation camps in the region can significantly stimulate market growth in the region. UK has 4 blood transfusion services (BTS) founded in all four countries comprising the United Kingdom. Few countries such as Russia and Germany are witnessing gradual rise in number of blood donations while many countries are undertaking blood donation awareness initiatives. Moreover, rising geriatric population base coupled with increasing prevalence of chronic diseases in the region will further augment market growth in the upcoming years.