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The granular segment of the market is projected to capture USD 135.7 million in 2023 and exhibit a 5.4% CAGR through 2032, driven by several key factors. The segment's growth is supported by the increasing demand for convenient and versatile sweetener forms that are easy to use in both commercial and consumer applications. Granular erythritol's versatility makes it suitable for various food and beverage products, from baked goods to beverages, enhancing its appeal to manufacturers.
Additionally, the rising consumer preference for natural sweeteners and the growing trend of health-conscious eating contribute to the robust expansion of the granular segment, positioning it as a significant player in the market.
The erythritol market from bakery, confectionery, and dairy products application segment is expected to expand to USD 142.8 million in 2023 and achieve a 5.7% CAGR from 2024 to 2032. This growth is driven by the increasing demand for healthier alternatives in baked goods, sweets, and dairy products, as consumers seek lower-calorie and natural sweeteners.
Erythritol's ability to provide the desired sweetness without the calories associated with sugar makes it an attractive option for manufacturers looking to cater to health-conscious consumers. The versatility of erythritol in various applications, combined with rising awareness about sugar's health impacts, further supports the expansion of this segment.
The Asia Pacific erythritol market is poised for substantial growth, with a forecasted CAGR of 5.9% from 2024 to 2032. This robust expansion is driven by several key factors, including rising consumer demand for healthier, low-calorie sweeteners amid increasing health consciousness and dietary shifts. The region's booming food and beverage industry, coupled with growing awareness of sugar-related health issues, propels the adoption of erythritol. Additionally, supportive regulatory environments and advancements in production technologies are enhancing supply chain efficiencies and market accessibility, further fueling growth in this dynamic market.