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The counterbalance segment accounted for over 55% of the market share in 2023. Counterbalance electric lift trucks are recording widespread adoption for indoor use, such as warehousing, manufacturing, and logistics given their clean operations and reduced impact on indoor air quality whilst matching the stringent emission restrictions. With the growing emphasis on environmental sustainability across industries, counterbalance electric lift trucks are seen as a cleaner alternative to traditional internal combustion engine (ICE) counterparts. The rising emphasis on innovations on account of several businesses striving to meet sustainability goals will also prove favorable for market growth.
The class III segment held approximately 48% of the market share in 2023. Class III electric lift trucks witness profound usage in distribution centers to transport palletized goods quickly and easily, whilst contributing to increased productivity in material handling operations. The strong focus on ergonomics for enhanced operator comfort and reduced fatigue is driving the deployment of various electric pallet jacks incorporated with easy-to-use controls, adjustable handles, and smooth maneuverability. The rising advancements in battery technologies to improve the performance of class III electric lift trucks will also add to the product penetration.
Asia Pacific electric lift truck market valuation cross USD 26.8 billion in 2023. The rising push towards sustainability and reduced carbon emissions in industrial activities across the region is contributing to the significant interest in electric vehicles to meet environmental regulations. The surging government support through financial incentives, tax breaks, and subsidies is compelling multiple regional companies to invest in electric lift trucks. For instance, in July 2023, Indian aluminum frontrunner Vedanta Aluminum expanded the largest fleet of electric forklifts in India for bolstering its sustainable operations. The strong growth of e-commerce and the continuous focus on optimizing supply chain processes will also prove beneficial for regional market growth.