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The expanding e-bike sales across various regions by leading companies coupled with innovative product launches will define the market expansion. As major players are strategically penetrating new markets, there is a notable shift towards global accessibility and availability of e-trekking bikes. Several companies are capitalizing on diverse geographic preferences and consumer demands, tailoring their offerings to suit varied terrains and climates.
Moreover, the continuous stream of innovative launches for incorporating cutting-edge technologies and design elements will further propel the market growth and consumer interest. To cite an instance, in December 2023, Germany-based Potts e-Bikes unveiled the Claas trekking e-bike, featuring a Bosch Performance Line smart motor and stepless gears.