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E-City/Urban Bike Market size was valued at USD 20.8 billion in 2023 and is estimated to register a CAGR of over 5% between 2024 and 2032, led by the growing prominence of environmental sustainability and the subsequent demand for eco-friendly transportation options.
Lately, e-city/urban bikes are largely integrated with GPS tracking, Bluetooth connectivity, smartphone integration, and app-controlled functionalities to enhance user experience, provide riders with real-time navigation, fitness tracking, theft prevention, and remote diagnostics. To illustrate, in September 2023, Netherlands-based bicycle manufacturer Gazelle Eclipse unveiled its new comfort-trekking electric bike deployed with GPS theft-tracker. Rising incursion with smart infrastructure and urban mobility platforms is further augmenting the utility and appeal of e-bikes in urban environments. Moreover, the convenience, affordability, and sustainability of e-bikes as an alternative to cars or public transportation is another major factor driving the market growth.
Report Attribute | Details |
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Base Year: | 2023 |
E-City/Urban Bike Market Size in 2023: | USD 20.8 Billion |
Forecast Period: | 2024 to 2032 |
Forecast Period 2024 to 2032 CAGR: | 5% |
2032 Value Projection: | USD 32.1 Billion |
Historical Data for: | 2018 - 2023 |
No. of Pages: | 220 |
Tables, Charts & Figures: | 600 |
Segments covered: | Battery, Motor, Sales Channel, Propulsion Type |
Growth Drivers: |
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Pitfalls & Challenges: |
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The rising advances in battery technologies to improve the performance and usability of e-bikes will play a crucial role in the market expansion. Improvements in battery chemistry, energy density, and charging infrastructure are extending the range, limiting the weight, and shortening the charging times of e-bike batteries. The growing development of swappable battery systems and fast-charging solutions is further enhancing the practicality and convenience of e-bikes for urban commuters.
However, the escalating costs of electric components, such as motors and batteries is contributing to the overall price of e-bikes, making them less affordable for some consumers, especially in regions with lower disposable income levels. The lack of adequate infrastructure, including dedicated bike lanes, charging stations, and secure parking facilities may also hinder the market growth to some extent.
The proliferation of shared e-bike schemes and bike-sharing programs in many cities worldwide is helping cater to the growing demand for convenient and affordable transportation solutions. For instance, in June 2022, payment-technology leader Mastercard joined forces with Freebike to introduce the world’s first-ever tap as well as ride electric bike sharing system in Helsinki. These services offer flexible access to e-bikes for short trips while providing first-mile and last-mile connectivity to complement the existing public transportation systems. The expansion of shared mobility services is also driving the preference for e-city/urban bikes among tourists, commuters, and residents.
Based on battery type, the market is divided into SLA, Li-ion and NiMH. The Li-ion segment dominated around USD 14 billion in 2023 and is set to reach USD 22 billion by 2032, majorly led by advantages like high energy density, longevity, and relatively low weight. Lithium-ion batteries are increasingly preferred as they are more environmentally friendly compared to other battery chemistries, such as lead-acid batteries, as they contain fewer toxic materials and are easier to recycle. Growing suitability for commuters and riders who need to travel longer distances without worrying about running out of battery power will also favor the product demand.
Based on motor, the market is categorized into hub motor and mid motor. The hub motor segment held over 60% of the e-city/urban bike market share in 2023, due to their simplicity and reliability offered to consumers seeking low-maintenance transportation solutions as opposed to mid-drive systems. Given their affordability, hub motor-based e-bikes are more accessible to a broader range of consumers.
Surging strides in hub motor technology for improved performance of torque, efficiency, and power output along with ease of accessibility in variety of designs will also open new product innovation opportunities. To cite an instance, in November 2023, Whyte bikes released its new range of RHeO urban e-bike by deploying the KMC Kynamic hub motor system.
Asia Pacific e-city/urban bike market accounted for 60% of the revenue share in 2023. The surging urbanization, mainly in China, Japan, and South Korea along with the increasing environmental concerns is driving the need for sustainable transportation solutions. In addition to growing government support for the adoption of e-bikes, there are continuous improvements in battery technology, motor efficiency, and integration of smart features across the region.
To illustrate, in December 2023, two graduates of IIT Delhi in India launched Creatara, an innovative EV for the urban mobility space. The new e-bike helps revolutionize urban commuting by offering a unique blend of customization, safety, and state-of-the-art technology. The strong focus on safety regulations and standards is another major trend benefiting the regional product acceptance.
Trek Bicycles and Giant Bicycles hold a significant market share of over 7% in the e-city/urban bike industry. These companies are setting up strategies, including partnerships and acquisitions, R&D investments, and production expansions are some of the pivotal initiatives undertaken by leading players in the e-city/urban bikes industry. Companies, such as Giant Bicycles, and Trek Bicycles among others, are also eyeing new product developments to cater to the rising consumer demands.
Major companies operating in the e-city/urban bike industry are:
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Market, By Battery Type
Market, By Motor
Market, By Propulsion type
Market, By Sales Channel
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