E-Cigarette Market Analysis

E-Cigarette Market Analysis

Modular e-cigarettes segment is expected to witness high growth in the U.S. through 2026 owing to their benefits of smaller size, lower cost, dense aerosol production, and flexibility to be used with different types of flavors. These devices contain refillable e-liquid tanks & customizable wattage and allow users to regulate the power delivered from system’s battery to the automizer. The availability of customization in vapor amount, e-liquid flavor choice, effective battery strength, and variable voltage offered by these devices are significant factors accelerating the e-cigarette market revenue. The increasing adoption of the cigarettes will provide significant opportunities to manufacturers.

Increasing health concerns related the consumption of nicotine containing products is encouraging users to shift to non-nicotine e-cigarettes. Several federal and state health authorities are indicating that exposure to nicotine during adolescence can cause addiction and harm the developing brain.

E-cigarettes containing nicotine have considered as a drug delivery device and have been banned in various countries including Japan, Sweden, Malaysia and Australia. With rising health and safety concerns of nicotine-containing e-liquid, the manufacturers are focusing on offering with 0% nicotine strength.

Automatic devices are powered by drag and include a built-in switch that activates each time a user draws on the e-cigarette. It allows smokers to have quick smoke by eliminating buttons, complicated mods or dripping. Another advantage of using automatic e-cigarettes is the possibility to hold charge 25% longer than a manual battery. Several companies are focusing on providing more convenience in cleaning and maintenance of these cigarettes along with attractive designs to make them more appealing to smokers. Automatic cigarettes enable low-energy consumption and allow users to vape for a longer period between charging.

The emerging trend toward e-commerce, online retailing is encouraging smokers to purchase these solutions from e-commerce websites. Online shopping offers flexibility and convenience in selecting desired solutions from a wide range of alternatives. Furthermore, these sites offer varied product pricing, letting users to get offers and discounts on their purchases. It is being showcased that e-cigarette users are favoring in-store shopping for accessories such as cases, adapters, chargers, replacement coils, spare parts, and batteries while they are shopping for e-cigarettes through online retailers.

The Europe e-cigarette market size is projected to observe substantial growth rate through 2026 on account of the largest smoking population in countries including the UK, Germany, France, Italy, and Spain. Several leading e-cigarette companies from the U.S. and China are focusing on penetrating the market to leverage the opportunity presented by a large consumer base. However, the increasing number of vape shops and new products launched by manufacturers to streamline and enrich the experience of e-cigarette smokers will spur the regional industry statistics.