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The market is set to experience considerable growth through 2032 as healthcare providers and patients prefer non-invasive, digitally-driven health interventions. A notable trend is the increasing acceptance of DTx products among healthcare providers for remote patient monitoring, particularly chronic disease management. The integration of artificial intelligence and machine learning into DTx applications is also expanding, enhancing data analysis capabilities and enabling more personalized treatment plans.
Quoting an instance, in July 2024, South Korean regenerative medicine company PharmaResearch Co. announced its acquisition of TuringBio, an AI-driven digital healthcare solutions provider. Through this acquisition, PharmaResearch seeks to strengthen its talent pool in digital therapeutics (DTx) and incorporate AI technology into its medical and aesthetic divisions, further expanding its expertise and capabilities.
Furthermore, DTx companies are increasingly forming partnerships with pharmaceutical firms to combine therapeutic interventions with medication, improving patient outcomes and adherence. These collaborations are expected to drive the adoption of digital therapeutics as a mainstream approach to treatment.