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Based on components, the market is divided into software and services. The software segment accounted for a market share of over 65% in 2023. The development of improved threat intelligence platforms with innovative ML and AI algorithms is a key component of the rise of solutions for digital risk protection. Organizations may efficiently protect their digital assets by using innovative technologies and comprehensive software. For instance, in February 2024, there was a surge in the demand for AI-driven digital risk protection solutions as they had an edge over traditional protection methods. Digital threats can be identified easily with AI, propelling the market.
Based on deployment mode, the digital risk protection market is categorized into premises and cloud. The cloud segment is expected to hold over USD 9.5 billion by 2032. Organizations are using cloud deployment methods to leverage scalability, flexibility, and cost-efficiency. Financial organizations can obtain sophisticated threat detection capabilities without significant infrastructure investments by utilizing cloud-based solutions.
For instance, in June 2024, Darktrace and IBM collaborated to provide financial institutions with an AI and ML-powered cloud-based digital risk protection platform. This technology helps banks and fintech organizations to proactively detect and mitigate cyber risks by utilizing real-time data processing and analysis, providing improved security posture and protecting against possible financial losses due to cyberattacks.
North America dominate the digital risk protection market with around 35% of the market share in 2023. The market growth is led by the increasing frequency of digital threats and strict regulatory requirements. The businesses in North America are increasingly relying on technologies, such as AI, ML, and big data analytics, to combat the changing cyber threats.
The organizations in North America are implementing risk prevention measures due to the increasing frequency and severity of cyberattacks. The demand for innovative digital risk protection solutions is projected to grow over time as organizations focus on risk management and cybersecurity, accelerating the digital risk protection market.
In addition, joint initiatives by technology companies and businesses from a range of sectors are spurring innovations and the creation of customized solutions to deal with regionally specific digital risk issues. For instance, in October 2023, CyberDefend, a cybersecurity company that specializes in threat intelligence, forged an alliance with Shippe, a leading shipping platform for modern e-commerce, to provide a revolutionary digital risk prevention service. This initiative was taken to meet the unique needs of e-commerce merchants operating in U.S. It provides comprehensive coverage against a wide range of digital threats. This partnership exemplifies the collective effort to enhance digital risk protection in U.S. by leveraging advanced technologies.
In Europe’s key markets such as France, Italy, the UK, and Germany, the digital risk protection market is witnessing significant growth, propelled by stringent regulatory mandates and the increasing adoption of AI and ML to counter cybersecurity. The organizations in these countries are investing in advanced digital risk protection technologies.
In the Asia Pacific region, the digital risk protection industry is experiencing robust growth due to rapid digitization and the increasing prevalence of fraudulent activities. Organizations in countries, including China, India, Japan, and Australia, are adopting advanced technologies such as Al, ML, and blockchain to strengthen their digital threat detection capabilities. Collaborations between organizations and technology firms are driving innovations and the development of tailored solutions to address the unique challenges.