Cycle Tourism Market Size

Cycle Tourism Market Size

Cycle Tourism Market size was valued at USD 130.6 billion in 2023 and is expected to grow at over 8% CAGR between 2024 and 2032, driven by the growing healthcare and wellness awareness.  As people become more health-conscious, there is a growing interest in physical activities that promote fitness, such as cycling or participating in sports. According to the World Health Organization (WHO), physical activities including cycling and walking reduce the risk of cardiovascular diseases, diabetes, colon cancer and depression.

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However, physical inactivity is the fourth leading risk factor for global mortality, contributing 3.2 million deaths annually and leading to non-communicable diseases such as stroke, diabetes and cancer. Many countries are seeing a drop in physical activity levels. Cycle tourism has emerged as an attractive option for health-conscious travelers, as it effectively combines travel with exercise.
 

The expansion and improvement of cycling infrastructure worldwide is also a major factor contributing to the growth of cycle tourism market. Governments and municipalities are investing in dedicated bike lanes, cycling paths, and bike-sharing programs to make cycling a safer and more attractive mode of transport. This makes cycle tourism more accessible and appealing to a wider audience.
 

For instance, in March 2024, the California Department of Transportation announced to spend around USD 930 million over the next four years on bicycle and pedestrian infrastructure across the state. The bicycle and pedestrian infrastructure spending plan, part of the 2024 State Highway Operation and Protection Program (SHOPP) and is approved by the California Transportation Commission (CTC) includes 265 miles of new and improved bikes on state highways and the addition of over 1,300 safety elements by first half of 2028.
 

Cycle tourism is dependent on favorable weather conditions, making it a seasonal activity in many regions. Bad weather, such as extreme heat, cold, or heavy rainfall, can discourages cycling, and reduces tourist numbers during certain times of the year. Regions with long winters or monsoon seasons, are particularly affected. Seasonal fluctuations cause inconsistent revenue streams for businesses involved in cycle tourism, such as tour operators, accommodation providers, and local vendors. This unpredictability can make it hard for businesses to plan and invest in growth strategies.