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The market by product is segmented into pans, pots, bakeware and others. The pans segment dominated around USD 13 billion in 2023. There is a growing demand for pans featuring advanced non-stick surfaces, which facilitate healthier cooking with minimal oil and easy cleanup. Consumers prefer versatile pans that can be used for a variety of cooking tasks, such as sautéing, frying, and searing, reducing the need for multiple cookware items. Manufacturers are introducing pans made from innovative materials like ceramic, titanium, and carbon steel, offering enhanced durability, heat distribution, and non-toxic properties.
Based on material, the cookware market is classified into stainless steel, cast & enameled cast iron, aluminum & anodized aluminum, carbon steel, non-stick and others. The stainless-steel segment held over 40% of the market share in 2023. Stainless steel cookware remains a popular choice due to its durability, resistance to corrosion, and versatility across various cooking methods. Manufacturers continue to innovate by offering stainless steel cookware with enhanced features such as encapsulated aluminum or copper cores for improved heat conductivity and distribution.
Based on the distribution channel, the cookware market is categorized into online channels and offline channels. The offline channels segment reached USD 20 billion revenue in 2023, due to the established presence of traditional retail outlets, department stores, and appliance retailers, which have been pivotal in promoting and selling Cookware. Offline shopping is considered traditional due to the tactile experience provided by the channel.
Asia Pacific cookware market accounted for 35% of the revenue share in 2023. Rapid urbanization in countries like China, India, and Southeast Asian nations has led to changes in lifestyles and dietary habits. Urban dwellers are increasingly embracing convenience-oriented cooking solutions, leading to a higher demand for cookware that is easy to use and maintain. The influence of Western culture, particularly in urban areas, has led to the adoption of Western cooking styles and cuisines.
Consumers in the Asia Pacific region is increasingly seeking cookware products that support these cooking methods, such as non-stick pans, baking trays, and griddles. The growing levels of health consciousness has led to consumers seeking cookware products that support healthier cooking methods. Cookware made from materials such as stainless steel, ceramic, or cast iron, which are perceived as safer alternatives to traditional non-stick coatings, are gaining popularity.