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Construction Toys Market Size
Construction Toys Market size is anticipated to witness healthy growth between 2024 and 2032, on account of the capability to boost problem-solving skills among children or preschoolers. Recent studies suggest that children who engage in building complex structures outperform others on spatial intelligence tests. The growing awareness about construction play and its association with improvement in creative and cognitive thinking abilities is further encouraging parents to purchase construction outdoor toys.
Moreover, recognizing the importance of early exposure to science, technology, engineering, and mathematics, multiple parents and educators are actively seeking construction toys to foster these skills. To cite an instance, in 2022, London Kid Preschool introduced the Pro and Premium Plans to expand to 1,000 locations in India by 2023 and further strengthen its international presence in the UAE, Nepal, South Africa, and other locations. Such initiatives will promote the usage of construction toys to enhance the cognitive development of children in preschool.
Construction Toys Market Trends
The growing popularity of blocks in elementary schools, playschools, and daycare centers will also drive the market expansion. Preschool franchises are strategically expanding their product offerings for introducing construction toys tailored for early childhood development. Simultaneously, the increased emphasis on STEM education and the rising adherence of construction toys with STEM principles will benefit the product adoption.
Manufacturers, however, have been facing challenges regarding the presence of toxic materials in toys. To ensure safety for use among children, government departments are introducing stringent regulations for toy makers to undergo tests to meet chemical, physical, and electrical safety requirements. These factors, alongside the presence of counterfeit and low-quality products, may assert a negative impact on the market dynamics to some extent.
Construction Toys Market Analysis
Construction toys industry from the tinker toys segment is set to witness substantial increase through 2032. Tinker toys serve as tools and materials for children to explore and support their kinesthetic learning style. They also help develop problem-solving abilities, social skills, and motor skills. Through their usage, children are further developing the ability to use tools, communicate and collaborate with others, experiment, observe, tap into previous knowledge, make discoveries, and persevere. The high awareness about the role of tinkering in effective learning is likely to fuel the product sales.
Based on material, the wood segment is set to hold a major share of the construction toys market by 2032, given the gradual shift in preference from plastic to wooden products to limit environmental impacts. Other than eco-friendliness, wooden construction toys are considered safe and can be sustained for generations due to their durability. Furthermore, the rising preference for non-toxic materials and the robust ability to boost cognitive development will contribute to product consumption by 2032.
Asia Pacific construction toys market size will gain momentum during 2024-2032, owing to the increasing investments toward early childhood development in the region. Despite the problems faced during the COVID-19 pandemic, the prioritization of the safe reopening of early learning centers and the escalation of kids’ toys businesses will support the product adoption. Furthermore, the expanding middle-class population and the rising urbanization in the region will create a favorable market landscape for attracting new players seeking to capitalize the growing demand for construction toys. For instance, in December 2023, Ace Turtle announced the opening of a new Toys “R” Us® flagship shop in Mumbai, India.
Construction Toys Market Share
The competitive landscape of the market comprises leading companies emphasizing the expansion of their product ranges and other strategies to strengthen their presence in the global market. To illustrate, the LEGO Group, renowned for its iconic interlocking brick system, has emerged as a leader in the construction toy industry given its innovative designs, licensing agreements, and global appeal.
Construction Toys Market Companies
Some of the leading companies operating in the construction toys industry include-
- Nanoblock
- Hamleys
- KnuckleStrutz
- Tegu
- Playmonster LLC
- The LEGO Group (Kirkbi)
- K’NEX (Basic Fun, Inc.)
- Mattel
Construction Toys Industry News
- In April 2022, Mattel, Inc. expanded its sustainable offering with the launch of new construction toys from its Matchbox and MEGA brands. This initiative was aimed at achieving 100% recycled or bio-based plastic materials in the firm’s products and packaging by 2030.