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Connected TV Market Share

Report ID: GMI5879
Published Date: Jun 2024
Report Format: PDF

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Connected TV Market Share

Connected TV industry seem to be consolidated in nature due to presence of local and global players across the globe. In 2023, the market players such as Samsung Electronics, LG Electronics, Sony Corporation, Vizio Inc., TCL Technology, Hisense Group, Panasonic Corporation, Sharp Corporation collectively held around 30%-40% market share. These prominent players are proactively involved in strategic endeavors, such as mergers & acquisitions, facility expansions & collaborations, to expand their product portfolios, extend their reach to a broader customer base, and strengthen their market position.

Connected TV Market Companies

Major players operating in the connected TV industry are:

Amazon
Apple
Google
Hisense Group
LG Electronics
Panasonic Corporation
Philips
Roku, Inc.
Samsung Electronics
Sharp Corporation
Skyworth Group
Sony Corporation
TCL Technology
Vizio Inc.
Xiaomi Corporation

Authors: Avinash Singh, Sunita Singh

Frequently Asked Questions (FAQ) :

Global industry size for connected TV was valued at USD 78.2 billion in 2023 and is anticipated to register 9.5% CAGR between 2024 and 2032 due to the technological advancements and growing smart home integration trends.

The LED segment in the connected TV market held 60% revenue share in 2023 due to its affordability, energy efficiency, and long lifespan.

North America market is expected to reach USD 47.3 billion by 2032 due to tech innovation, smart features, and widespread high-speed internet availability.

Amazon, Apple, Google, Hisense Group, LG Electronics, Panasonic Corporation, Philips, Roku, Inc., and Samsung Electronics, among others.