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In terms of source, the collagen supplement market from bovine segment is slated to garner a revenue of over USD 1 billion by 2032. The easy availability and advantages of these supplements for ortho disorders, including osteoporosis and scoliosis, are promoting the demand for bovine-sourced collagen. Additionally, the booming cattle industry across the world is anticipated to stimulate segment growth.
The nutraceuticals segment in the collagen supplement market is predicted to reach a valuation of USD 800 million by 2032. The surging awareness regarding the benefits of nutraceutical collagen for skin, such as strong bones, elasticity & hydration, resilience, and so on, is foreseen to foster product adoption. In a recent study, nutraceutical collagen peptides demonstrated an excellent ability to support cutaneous wound closure in Vitro, posing as a novel therapeutic approach for managing such wounds in young and elderly people.
Powder collagen supplement market size is poised to exceed at around USD 1.5 billion by 2032. The easy availability of collagen protein in powder form as a result of prominent product launches by market players is aiding segment progression. To cite an instance, in March 2022, Pura Collagen, a collagen manufacturer, introduced its new Protect, a collagen powder with ginger and orange flavors that can be easily dissolvable and collagen-rich tissues.
In terms of distribution channel, the collagen supplement market from online stores segment is anticipated to depict nearly 8% growth rate between 2023 and 2032, attributed to more people using online shopping platforms to buy supplements in different nations across the world. As per a report in 2022, the number of online buyers reached 268 million in the United States, which is estimated to rise by 17 million by 2025. Total sales of makeup products in the US increased by 90% during the pandemic due to the e-commerce shift, which is slated to facilitate segment growth.
North America collagen supplement market is predicted to register more than USD 950 million by 2032. The growing number of geriatric patients, especially in the U.S., has promoted the consumption of collagen supplements. According to the Population Reference Bureau, the United States has a 16% geriatric population with over 52.76 million people who are prone to chronic illnesses. Collagen activates healthy aging by providing natural protein while reducing fat and sugar, which is driving product uptake.