Coated Paper Market Analysis

Coated Paper Market Analysis

Coated fine paper will account for a significant share in the coated paper market share over the study period. Coated fine paper is produced from chemically bleached pulp and contains lesser amount of mechanical pulp. The growth in the adoption of such papers can be attributed to its high grammage and excellent brightness of up to 96%. It is prominently used for offset printing applications to produce annual reports, magazines, advertising materials, and catalogues.
 

Coated groundwood paper is expected to be the fastest-growing segment owing to its smooth surface with significant reduction of ink absorbency capabilities. These papers are generally lightweight, finding applications in magazines, brochures, and catalogues. In addition, coated groundwood paper is eco-friendly and cost-effective. It also offers high stiffness and thickness required for printing books, calendars, and business communications.
 

Clay will hold the majority share as a popular coating material in the coated paper market over the study period. This can be attributed to the provision for a wide range of finishes based on the customer requirements. The finish ranges from high or dull gloss to matte finishes. Moreover, the brightness of the paper can also be altered, thereby boosting the segment share over the study period.
 

Online calendering will showcase the highest growth over the projected timeframe. This can be credited to the technological advancements along with faster calendaring process compared to the online calenders. Moreover, online calenders are available in a wide range of types including hard nip, soft nip, and multi nip calenders among others making them ideal for a wide range of applications.
 

Packaging gained a significant market share and is likely to register the highest CAGR during the review period. This is largely due to an upsurge in the demand for such paper in flexible packaging for food, medical, and cosmetic products. Increasing consumer awareness regarding single-use plastic is creating a shift towards paper packaging in home delivered products and consumer goods, thereby driving the segment demand.
 

Printing held a substantial market share in 2018 and is likely to grow at a healthy CAGR in the upcoming years. This is mainly due to the growing advertisement sector and the increasing demand for printed magazines, financial reports, brochures, and direct mails by business corporate offices. Coated paper offers superior gloss and thickness, which are considered as preferred features for printing applications. It offers a smooth surface for printing books and calendars with sharp images and reduced ink absorption.
 

The Asia Pacific coated paper market dominated with the largest market share in 2018 and is likely to grow at a significant rate in the upcoming years. This is largely due to the expanding end-use industries for the packaging sector such as food & beverages, pharmaceutical manufacturing, personal care products, and online retail. The booming e-commerce sector and internet trade have led to rising consumption of such papers in the packaging of home delivered products. China and Japan are the key countries contributing to the regional market growth on account of significant consumer base, affordable labor, and regulations pertaining to plastic packaging. Also, the printing sector is expanding in the region owing to an upsurge in printed packaging products and the developing advertisement sector.