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Major vendors in the cloud NLP market are
Product launch and strategic acquisition are analyzed to be the most common strategies used by the players to gain share and cater to the need of the market. For instance, in March 2017, Google acquired Kaggle, a data scientist community, to strengthen its position in data science and machine learning. Similarly, in July 2017, Facebook launched new messenger platform 2.1 in the market with several additional features such as built-in natural language processing, payment SDK, and global beta.