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The global cleaning products market size was valued at USD 302.9 billion in 2023 and is estimated to grow at a CAGR of 5.3% between 2024 and 2032. The COVID-19 pandemic significantly increased awareness of hygiene and cleanliness, leading to a substantial rise in demand for disinfectants and sanitizers. This heightened focus on health and hygiene persists, influencing consumer behaviour in both residential and commercial sectors.
According to the Centres for Disease Control and Prevention (CDC), maintaining cleanliness is crucial in preventing the spread of infectious diseases, which has bolstered the market for effective cleaning products. Urbanization continues to drive demand for cleaning products in densely populated areas. The United Nations reports that 56.2% of the global population resides in urban areas as of 2024, necessitating frequent cleaning and maintenance in households, offices, and public spaces.
Additionally, the growing global population, projected by the World Bank to reach 8.5 billion by 2030, increases the need for residential cleaning products and solutions for healthcare facilities, educational institutions, and public services. Rising disposable incomes, as noted by the U.S. Bureau of Economic Analysis, enable consumers to invest more in high-quality and premium cleaning products, including environmentally friendly and specialty items.
Report Attribute | Details |
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Base Year: | 2023 |
Cleaning Products Market Size in 2023: | USD 302.9 Billion |
Forecast Period: | 2024 - 2032 |
Forecast Period 2024 - 2032 CAGR: | 5.3% |
2032 Value Projection: | USD 476.6 Billion |
Historical Data for: | 2021 - 2023 |
No. of Pages: | 120 |
Tables, Charts & Figures: | 30 |
Segments covered: | By Product Type, By Ingredient, By Price Range, End Use, Distribution Channel, Region |
Growth Drivers: |
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Pitfalls & Challenges: |
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Cleaning products must adhere to a myriad of regulations and standards across various regions, including those related to safety, environmental impact, and efficacy. Navigating these regulations can be complex and costly, particularly for companies operating in multiple markets. Many countries impose restrictions on specific chemicals due to health and environmental concerns. Consequently, companies must continuously adapt their formulations to comply with these restrictions, impacting product development and costs. Additionally, consumer preferences are evolving, with a growing demand for natural and organic cleaning products. Keeping pace with these trends necessitates ongoing market research and innovation.