Clean-label Ingredients Market Size

Clean-label Ingredients Market Size

The global clean-label ingredients market size was valued at USD 53.2 billion in 2024 and is estimated to grow at a CAGR of over 6.4 % from 2025 to 2034.  Clean-label ingredients are natural and minimally processed. They do not contain artificial additives, colorants, or preservatives. These ingredients meet the growing consumer demand for transparency and align with health-conscious trends in food and beverage products.

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The main reason for the growth of the clean-label ingredients industry is the increasing consumer preference for transparency. As consumers become more health-conscious, they look for products with familiar and recognizable ingredients, avoiding artificial additives. This change is directly affecting the food and beverage industry, which is reformulating products to meet clean-label standards. Manufacturers are focusing more on clean-label ingredients to build consumer trust and meet the demand for clear product labeling.
 

The rise of plant-based and organic foods is also supporting this market shift. These types of foods are closely linked to health and environmental sustainability, which are important values for clean-label consumers. As plant-based diets become more popular, brands that produce vegan, organic, and minimally processed foods are adopting clean-label standards to meet consumer expectations. These factors together are creating a strong trend where clean-label ingredients are central to product innovation, driving growth in various food categories, and changing how the industry approaches ingredient sourcing and labeling.