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The global canned fruits market size was valued at USD 10.1 billion in 2023 and is projected to expand at over 5.3% CAGR from 2024 to 2032. Canned fruits, processed and sealed for extended shelf life, are experiencing market growth due to demand for convenient, nutritious options. The USDA reports U.S. per capita consumption of canned fruits was 23.9 pounds in 2020, while the FDA notes these products retain nutrients for up to two years, appealing to health-conscious consumers.
E-commerce growth offers new distribution channels, with the U.S. Census Bureau reporting a 22.4% increase in online food and beverage store sales from 2019 to 2020. Emerging markets show potential, as the World Bank reports urban population in East Asia and Pacific rising from 35% in 1990 to 60% in 2020, favoring convenient food options. The USDA's Economic Research Service indicates that canned fruit imports to the U.S. increased from USD 1.3 billion in 2010 to USD 1.8 billion in 2020, reflecting growing global trade in this sector. These trends suggest a dynamic market with opportunities for expansion and innovation.
Report Attribute | Details |
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Base Year: | 2023 |
Canned Fruits Market Size in 2023: | USD 10.1 Billion |
Forecast Period: | 2024 - 2032 |
Forecast Period 2024 - 2032 CAGR: | 5.3% |
2032 Value Projection: | USD 16 Billion |
Historical Data for: | 2021 - 2023 |
No. of Pages: | 200 |
Tables, Charts & Figures: | 172 |
Segments covered: | By Product type, By Packaging type, By Distribution channel |
Growth Drivers: |
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Pitfalls & Challenges: |
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The canned fruits market is experiencing growth driven by consumer demand for convenient, ready-to-eat options. According to the U.S. Department of Agriculture (USDA), per capita consumption of canned fruits in the United States was 12.8 pounds in 2020. The Centers for Disease Control and Prevention (CDC) reports that only 12.3% of adults meet the recommended fruit intake, highlighting the potential for increased canned fruit consumption.
The Food and Agriculture Organization (FAO) of the United Nations estimates global fruit production reached 883.4 million tonnes in 2019, with a significant portion processed into canned products. Innovation in product offerings, including organic and low-sugar varieties, caters to health-conscious consumers. The U.S. Census Bureau reports that e-commerce sales for food and beverage stores increased by 22.4% from 2019 to 2020, facilitating easier access to canned fruits. Emerging markets in Asia-Pacific and Latin America present growth opportunities as urbanization and disposable incomes rise in these regions.
The canned fruits market faces several challenges that can impede growth. Consumer preferences are shifting toward fresh and minimally processed foods, potentially reducing demand for canned options. Health-conscious consumers may have negative perceptions of canned products due to concerns about preservatives and additives. The market also faces increasing competition from frozen and dried fruit alternatives, which are often perceived as retaining more nutrients and being healthier. Furthermore, fluctuations in fruit supply due to climate change and agricultural issues can impact production costs and availability. Economic downturns can also affect consumer spending on non-essential items, including canned fruits.
The canned fruits industry is experiencing significant growth, driven by several key trends. According to the United States Department of Agriculture (USDA), the per capita consumption of canned fruits in the United States reached 12.8 pounds in 2020. The demand for organic products is rising, with the Organic Trade Association reporting that organic fruit sales increased by 11% in 2020, reaching USD 2.2 billion.
The convenience factor is also crucial, as the U.S. Bureau of Labor Statistics reports that the average American spends only 37 minutes per day on food preparation and cleanup. E-commerce is playing an increasingly important role, with the U.S. Census Bureau noting that food and beverage online sales grew by 74% in 2020. Additionally, the USDA's Economic Research Service reports that fruit imports, including exotic varieties, have been steadily increasing, reaching USD 18.9 billion in 2020, indicating a growing consumer interest in diverse fruit options.
The canned fruits industry for canned peaches is anticipated to reach USD 3.7 billion by 2032, growing at a CAGR of over 4.7% during the forecast period. Canned peaches hold a significant position in the canned fruits market due to their popularity and versatility in various culinary applications. Their sweet flavor and convenience make them a staple ingredient in desserts, salads, and savory dishes.
The increasing demand for healthy snacks enhances their appeal as a ready-to-eat option rich in vitamins and fiber. Product innovations, such as organic varieties and those without added sugars, cater to health-conscious consumers. The expansion of e-commerce and distribution channels further extends market reach, presenting substantial growth opportunities in this segment.
The canned fruits market share in the cans (metal) will observe around 5% CAGR through 2032 with a market size of USD 7.7 billion. Metal cans play a significant role in the market due to their durability, light weight, and superior preservation capabilities. These containers provide an airtight seal that effectively extends the shelf life of fruits, preserving their freshness and nutritional value.
The recyclability of metal cans aligns with increasing consumer and regulatory demands for sustainable packaging solutions, enhancing their market appeal. As the demand for convenience foods grows, metal cans are preferred for their portability and ease of use. Additionally, advancements in canning technology, including improved coating processes and designs, are enhancing consumer safety and product quality, further driving their adoption in the market.
The canned fruits market share from the supermarkets/hypermarkets segment will observe around 4.9% CAGR through 2032 with a market size of USD 6.1 billion. Supermarkets and hypermarkets are crucial distribution channels for the market, offering substantial growth potential. These large retail outlets provide extensive product visibility and accessibility, attracting a broad customer base. They stock a wide range of canned fruit brands and varieties, including organic, sugar-free, and exotic options, enhancing consumer choice.
High foot traffic and strategic promotions, such as discounts and bundled offers, drive impulse purchases in these stores. As consumer demand for health-conscious and convenient food options increases, supermarkets are well-positioned to meet the growing need for ready-to-eat canned fruit products, particularly in urban and suburban areas.
Europe canned fruits market will record a market size of about USD 4.5 billion and 4.8% CAGR during 2024 and 2032, driven by consumer demand for convenience and quality products. Increasing health awareness is boosting interest in canned fruits that offer nutritional benefits without preservatives, leading to a rise in organic and natural product offerings.
Germany, France, and the United Kingdom are key markets, with supermarkets and hypermarkets serving as primary distribution channels. The industry is also witnessing a shift towards sustainable packaging, with brands adopting eco-friendly materials. Furthermore, the growing popularity of ready-to-eat snacks is contributing to increased sales, positioning Europe as a significant region for innovation and expansion in the canned fruits industry.
Companies in the canned fruits industry employ various strategies to boost competitiveness and drive growth. Innovation plays a crucial role, with firms developing new product lines including organic, low-sugar, and exotic fruit varieties to meet changing consumer preferences. Forming strategic partnerships with retailers and distributors ensures broader market access and improved shelf placement.
Companies are also prioritizing sustainable practices, utilizing eco-friendly packaging and promoting clean label initiatives to appeal to health-conscious consumers. Marketing efforts highlight convenience and nutritional benefits, often using digital platforms for targeted campaigns. Additionally, expansion into emerging markets helps capture new customer segments and diversify revenue sources.
Top companies operating in the canned fruits industry include:
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