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AI-powered virtual agents are an emerging trend in the call center AI industry due to their transformative impact on customer services. These virtual agents, powered by advanced Natural Language Processing (NLP) and Machine Learning (ML) technologies, can swiftly & accurately handle routine customer inquiries, thereby enabling the freeing of human agents for more complex tasks. They offer 24/7 availability, consistency in responses, and the ability to handle high call volumes. As businesses prioritize efficiency & cost-effectiveness, AI virtual agents are becoming integral in delivering superior customer experiences while optimizing operational resources, making them a prominent trend in the industry.
Omnichannel support is an emerging trend in the call center AI market owing to the need for unified & seamless customer experiences. Businesses are increasingly adopting AI solutions to integrate customer support across multiple communication channels including voice, chat, email, and social media. This trend ensures consistent & personalized interactions, regardless of the channels chosen by customers. AI-powered omnichannel solutions enable efficient issue resolutions, reduce customer frustrations, and enhance the overall satisfaction. As customer expectations evolve, the adoption of AI for omnichannel support will become crucial for businesses striving to deliver superior services and retain customer loyalty.
For instance, in March 2023, Sprinklr launched 120 new customer service features and 25 AI innovations for enhancing its omnichannel customer services. These innovations are designed to streamline & optimize customer interactions across various channels, thereby providing businesses with advanced tools to deliver exceptional customer experiences and efficiently manage customer support operations.