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The broadcast equipment industry is characterized by several prominent trends including podcasting and streaming services that have surged in popularity owing to their accessibility and convenience. This trend drives the demand for broadcast equipment as content creators seek high-quality production tools. Audio podcasting requires advanced microphones and sound equipment, while streaming services that offer live & on-demand video content, necessitate cameras, encoders, and streaming infrastructure. As audience increasingly consumes content through these mediums, broadcasters invest in equipment to meet the growing demand.