Bed Linen Market Analysis

Bed Linen Market Analysis

The sheet segment held the largest market share in 2021 and is anticipated to reach above USD 17 billion by 2028. The demand for sheets in the residential & commercial sectors is growing at a constant rate coupled with the increasing population. The sheet market has observed prominent growth led by the rapid surge in the hospitality sector globally. Additionally, the increasing awareness about hygiene is one of the major factors driving the product demand.

Besides this, home decoration is also set to support the overall industry revenue as they prefer to maintain their home aesthetic. Growing consumer awareness regarding good sleep to keep their body healthy will increase the demand for sheets of various materials. However, due to the pandemic and consumer awareness about hygiene & safety, many service providers are replacing the sheets frequently to maintain the hygiene & safety of the consumers.
 

The cotton segment dominated with around 63.4% of the bed linen market share in 2021 impelled by the growing awareness about cotton in bed linen products. There are various benefits of using cotton bed linen products such as long life, high air permeability, good for sensitive skin, comfortability in all seasons, excellent breathability, and great aesthetics. Rising demand for cotton bedsheets in homes and hospitals is also influencing the market demand.
 

The residential application is projected to grow at nearly 5.9% CAGR through 2028 owing to the growing adoption along with rising urbanization and consumer interests toward good home aesthetics. The increasing population and the rising construction sector in several emerging nations, is one of the key factors fueling the market size. Due to the work from home culture, consumer preferences are shifting toward more durable, sustainable, and healthier bedding products.
 

Asia Pacific dominated the bed linen market on account of the surging construction industry coupled with the growing population in the emerging countries. Expanding retail networks and increasing consumer preference for elegant and superior quality bedding products to complement the interiors will boost the adoption in the region.