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Baobab powder ingredient market size expects over 4% gains in the projected timeframe. It is used in dietary supplements and act as detoxifiers owing to its highly adaptability in foods and rich nutritional content. The product is also used to make sauces, soups, smoothies and cookies. The powder also holds pharmaceutical benefits including lowering of glycemic index which in turn lowers blood sugar level in body which would drive product demand.
Baobab pulp ingredient market size anticipates 3.5% gains by 2024. Pulp is rich in magnesium, potassium, protein, fibre and vitamin C. The presence of fibre helps in maintaining good bacteria in gut owing to its prebiotic properties. It is also used as flavour enhancer, viscosity and texture modifier. Growing inclination of consumers for organic products, demand for baobab ingredient is predictable to boost during the forecast period, owing to presence of adaptogens which increase focus and stamina, thereby providing growth opportunity for key manufacturers.
Baobab ingredient market size from organic powder form will surpass 25 kilo tons by 2024. Organic powder is mainly used for brewing beverages and in nutritional bars. It has a high demand from U.S. market owing to its utilization in beverage innovation and treating obesity. Shifting market trends for organic beverages would drive market growth.
Baobab ingredient market size from conventional oil form expects over 3% gains by 2024. Conventional oil form is water soluble, which is used for anti-aging treatment products in cosmetic & personal care industry. Global personal care market was valued at USD 6.5 billion in 2017 and expects to grow at 5.5%. Rising preference for organic cosmetic ingredients will positively influence product consumption and boost baobab market size.
Baobab ingredient market demand from food applications will exceed USD 1.5 billion by 2024 due to shifting consumer demand for organic food products. Global food market anticipates gains at over 6.5% by 2024. Growing health benefits from product is attracting manufactures to incorporate it in confectionery, baking, and flavouring applications. Baobab powder demand is anticipated to rise as it helps to reduce risks for chronic diseases.
Baobab ingredient market size from nutraceutical application will witness 3.5% gains over the projected timeframe owing to it being a gluten-free ingredient. Global nutraceutical market expects to grow at 6.5%. The product is used in nutraceuticals owing to its vitamin supplementary qualities for aiding weight loss, boosting immunity and detoxifying skin from free radicals. Shifting preference for organic supplements with application in nuts, dairy products, confectionery items, sports drink would propel baobab product demand.
Asia Pacific led by China, India, and Japan baobab ingredient market demand is projected to surpass USD 995 million in the foreseeable timeframe owing to its growing application in nutraceutical and food industry for its taste and texture. The market is driven by steady innovation of high performance natural ingredients. Growing adoption of e-commerce and rising consumer awareness is likely to drive regional market growth.
Europe led by Germany, France, and UK baobab ingredient market size may witness significant gains of 4% over the projected timeframe. Increasing consumer preference for organic personal care products including shampoos, day & night creams, body lotions, serums and toners owing to their production process that do not involve usage of harmful chemicals. The product deeply nourishes hair, protects skin from harmful UV rays and helps in skin tightening. Presence of premium cosmetic manufacturers including L'Oréal, Sephora and Chanel would have positive industry growth.
North America driven by Mexico, Canada and U.S. baobab ingredient market may observe significant gains up to 4.5% owing to presence of essential minerals and gives beverages a distinct taste. Increasing beverage innovations using the product owing to buyer inclination for organic food products and heathy lifestyles would fuel regional product demand.