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The whole beans segment held USD 66 million in 2023, and it is anticipated to expand at an 6.2% of CAGR during 2024-2032. Whole Bambara beans dominate the market, especially in regions with traditional consumption patterns. These beans are a staple in various African dishes. Their versatility, nutritional benefits—like high protein content and essential amino acids—and longer shelf life drive their demand.
As global awareness of Bambara beans rises, exports of whole beans are increasingly targeting regions like Europe and North America, where they're marketed as a superfood. Bambara bean flour is gaining popularity, especially in the food and beverage industry, due to its gluten-free properties. It's being used in baking and snack manufacturing for products like gluten-free bread and cookies. The health and wellness trend boosts its demand, as it's viewed as a high-protein, high-fiber ingredient. Consequently, the market for Bambara bean flour is expanding into new geographies and consumer segments.
The bambara beans market from food & beverage segment was valued at USD 64.2 million in 2023 and garner a 6.4% CAGR from 2024 to 2032. The food and beverage sector leads in bambara bean applications, fueled by a growing demand for plant-based, health-conscious products. From traditional African dishes to modern offerings like gluten-free flour and plant-based meat alternatives, Bambara beans are versatile.
The rising interest in veganism and the beans' nutritional value further bolster their use in this sector. Beyond human consumption, Bambara beans are carving a niche in the animal feed industry as a protein source. With their high protein content and the rising costs of conventional feed like soybeans, they're being seen as a nutritious, cost-effective alternative for livestock and poultry. While this segment is smaller than the food and beverage industry, it holds growth potential as awareness increases.
The bambara bean market supermarkets and hypermarkets segment were valued at USD 51.7 million in 2023 and garner a 6.5% CAGR from 2024 to 2032. Supermarkets and hypermarkets cater to urban consumers' preference for one-stop shopping. They offer a diverse range of Bambara bean products, from whole beans to ready-to-eat snacks. The convenience of purchasing alongside other groceries, coupled with promotional activities, bolsters sales. As global interest in Bambara beans rises, their presence in supermarket chains is set to expand.
North America bambara beans market accounted for USD 16.6 million in 2023 and expected to grow at a 5.5% CAGR through 2032. North American markets are witnessing a surge in demand for bambara beans, aligning with the global shift towards plant-based diets and sustainable food sources. In these regions, the beans are often branded as a superfood, finding their way into diverse products like snacks, flours, and health supplements.
The driving forces in these markets are consumers' heightened interest in health, sustainability, and the allure of exotic foods. In the Asia-Pacific region, the bambara beans market is in its infancy but shows promise. Nations like India and China are experiencing a gradual uptick in demand, primarily due to the beans' nutritional benefits and potential applications in the food processing sector. As awareness of Bambara beans expands and companies delve into innovative uses in local cuisines, the market is poised for growth.