Automotive Gesture Recognition Market Size - By Product (Touch-based, Touchless), By Authentication (Hand/Fingerprint/Palm/Leg, Face, Vision/Iris), By Application (Multimedia/Infotainment/Navigation, Lighting), Forecast 2023 - 2032

Automotive Gesture Recognition Market Size

Automotive Gesture Recognition Market was valued at USD 644 million in 2022 and is poised to record more than 18.2% CAGR from 2023 to 2032. Collaborations and investments are fostering innovations and technology adoption, thereby fueling the market growth. Partnerships between automakers and tech companies bring expertise in sensors, Artificial Intelligence (AI), and software, accelerating the development of gesture recognition systems. Investments in research & development enable the creation of more advanced, user-friendly, and cost-effective solutions.

Automakers are heavily investing in technological advancements within the automotive gesture recognition market. For instance, in May 2023, Genesis, a luxury automaker, integrated the world’s first facial recognition technology into its all-electric GV60 electric SUV. This brand aims to cease the production of new Internal Combustion Engine (ICE) vehicles by 2025. This decision aligns with its goal to transition into a fully zero-emission vehicle brand by 2030, emphasizing its commitment to sustainability and the growing shift toward electric vehicles in the automotive industry. These investments are aimed at enhancing the accuracy and responsiveness of gesture recognition systems, enabling more intuitive & seamless interactions between drivers and their vehicles.

The automotive gesture recognition market faces difficulties in terms of high implementation costs and technical complexities. Integrating gesture recognition systems into vehicles requires specialized sensors, cameras, and software, raising the costs. Achieving precise & reliable gesture recognition in diverse driving conditions poses technical challenges. Ensuring accuracy, responsiveness, and compatibility with other vehicle features can be intricate. Overcoming these hurdles requires substantial research, development, and investments to offer cost-effective & robust solutions, making it a significant challenge in the market.

COVID-19 Impact

The COVID-19 pandemic disrupted supply chains and delayed production, negatively impacting the automotive gesture recognition industry. Lockdowns and reduced consumer spending led to decreased vehicle sales, affecting the integration of gesture recognition technology. Safety concerns led to greater focus on touchless interfaces but the pandemic's economic uncertainties hindered investments in advanced in-car technologies. These factors collectively slowed down the adoption of automotive gesture recognition systems during the pandemic.

Automotive Gesture Recognition Market Trends

The integration of gesture control into Advanced Driver Assistance Systems (ADAS) is an emerging trend in the market. As vehicles become more autonomous, drivers are seeking seamless ways to interact with ADAS features while maintaining focus on the road. Gesture control allows drivers to adjust, respond to calls, and manage cruise control with simple hand movements, enhancing convenience and safety. This trend aligns with the growing demand for intuitive and distraction-reducing interfaces in modern vehicles, boosting the adoption of gesture recognition in the ADAS sector.

The need for improved accuracy in gesture recognition systems is spurring advancements in the automotive gesture recognition system. With the evolution of sensor technology and the integration of sophisticated AI algorithms, these systems are becoming more precise and dependable. As gesture control gains prominence in automotive interfaces, increased accuracy fosters user confidence and satisfaction, making it a pivotal emerging trend to meet the demand for seamless & reliable interactions in vehicles.

Automotive Gesture Recognition Market Analysis

The hand/fingerprint/palm/leg segment generated market revenue of around USD 400 million in 2022. Advancements in car technology, marked by patented innovations, are leading to significant progress in the hand/fingerprint/palm/leg segment.

For instance, in August 2023, a Huawei patent unveiled a car technology that operates through gestures made on the steering wheel, essentially known as car steering gestures. When a driver performs a specific gesture on the steering wheel, the system detects it and activates a corresponding control function based on the position of the hands on the wheel. Such patents are enabling sophisticated recognition systems, allowing cars to respond to specific gestures, hand movements, and even biometric data such as fingerprints and palm scans. This progress is revolutionizing user interaction in vehicles, enhancing safety and convenience for drivers and passengers.

the multimedia/infotainment/navigation segment captured approximately 59% of the market share in 2022. The integration of hand gestures into smart display technology is significantly propelling the segment growth. The system allows drivers to control multimedia, infotainment, and navigation systems through intuitive hand gestures and enhances safety by minimizing distractions. For instance, in November 2022, Hyundai Mobis Company revealed a breakthrough in onboard digital display technology, capable of recognizing hand gestures. This innovation, named Quick Menu Selection, marks the world's first proximity detection pop-up display. It enables users to access frequently used menus simply by moving their hands close to the display, enhancing user interaction within vehicles.

Europe held a major share of over 40% in 2022. In Germany, the market thrives due to the country’s rapid technological advancements and stringent safety regulations. Germany produces innovative gesture recognition systems, amplifying market growth. Simultaneously, strict safety standards imposed by both the country and the EU proliferate the adoption of advanced driver-assistance technologies including gesture recognition. These regulations encourage automobile manufacturers to integrate cutting-edge safety features, ensuring vehicles meet rigorous standards and align with the country’s commitment to enhancing road safety.

Automotive Gesture Recognition Market Share

Major players operating in the market-

• Apple Inc.
• Cognitec Systems GmbH
• Continental AG
• Eyesight Technologies Ltd.
• Aptiv PLC
• Gestigon GmbH
• Harman International Industries, Inc.
• Intel Corporation
• Jabil Inc.
• Melexis
• Navtek Solutions

Harman International Industries, Inc. and Continental AG are dominant players in the automotive gesture recognition industry due to their extensive portfolios and technological expertise. Harman, a subsidiary of Samsung, offers comprehensive connected car solutions including advanced gesture recognition systems. Continental, a global automotive supplier, provides intuitive in-cabin technologies and innovative gesture control solutions for the future of human-vehicle interaction and safety.

Automotive Gesture Recognition Industry News

• In December 2022, Hyundai unveiled an innovative gesture-controlled door handle. Created in partnership with Somalytics, the SomaControl Door Handle prototype incorporates a unique capacitive sensor crafted from paper infused with carbon nanotubes. This advanced sensor can detect human presence within a range of up to 200 millimeters, promising enhanced customer experiences by enabling more natural & intuitive interactions between humans and machines.

   

   

This market research report on automotive gesture recognition includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Million) from 2018 to 2032, for the following segments:

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By Product

• Touch-based
• Touchless

By Authentication

• Hand/fingerprint/palm/leg
• Face
• Vision/iris

By Application

• Multimedia/infotainment/navigation
• Lighting system
• Other

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Russia
  • Sweden
  • Switzerland
  • Austria
  • Benelux
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia
  • Taiwan 
• Latin America
  • Brazil
  • Mexico 
• MEA
  • Saudi Arabia
  • UAE
  • South Africa