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Automotive End-point Authentication Market size is slated to grow at a notable CAGR from 2023 to 2032, ascribed to the growing sales of connected vehicles and the subsequent rise in cases of cyberattacks in these automobiles. Besides, the increased adoption of ADAS technology and introduction to regulations about automobile safety may as well stimulate the industry dynamics.
Increasing vehicle sales, both passenger and commercial across various developing and developed nations, owing to the rising disposable incomes, mounting vehicle ownerships, and high purchase parity, is likely to facilitate the demand for automotive end-point authentication. Furthermore, the global business growth is expected to be propelled by the added benefits offered by insurance companies for cars customized with end-point security.
Strategic efforts by various cybersecurity firms to develop solutions that cater to the automotive sector will further enhance automotive end-point authentication market performance, thus, enabling several car manufacturers to seek the incorporation of better security resources.
The ongoing inflation and the Ruso-Ukraine war that has taken a toll on every business have been showing a similar impact on the automotive industry. The disrupted supply chains and trade restrictions caused due to the sanctions imposed on Russia have deeply impacted automobile production. Besides, the increasing commodity prices have led to a remarkable uptick in automobile prices, which in addition to changing buying behavior, will impede the market growth.
Based on the authentication, the biometric vehicle access segment in the automotive end-point authentication market overview is touted to gain considerable momentum by 2032, driven by the biometric systems’ ability to identify and authenticate people using their intrinsic physical or behavioral attributes. In addition, biometrics in vehicles are known to offer advantages for passenger vehicles and locking systems, inhibiting criminal attacks. Also, various premium car producers are adopting biometric technology to augment car security, given the increased accuracy delivered. For example, General Motors (GM) has recently filed for a trademark of its biometric vehicle access control system in Mexico. Notably, the company is also involved in the sales of facial recognition systems for the Cadillac XT4 in China.
Based on vehicle, the automotive end-point authentication market share from the passenger vehicle segment is poised to garner remarkable revenues during 2023 to 2032. The increasing demand and the subsequent upsurge in the sales of cars and utility vehicles will propel industry revenues. The emergence of connected technologies, such as IoT, in high-end luxury passenger vehicles has exposed them to several unethical sources. The potential risks associated with data security will boost the adoption of end-point authentication systems in these vehicles, thus, fostering the business development.
Geographically, the automotive end-point authentication industry is diversified into different regions, including North America, Asia Pacific, Europe, and others. The growth in the North American automotive end-point authentication market would come from the rising sales of passenger and commercial vehicles. Demand for automotive end-point authentication solutions can also be ascribed to the rising incidences of cybercrimes in automobiles.
In the United States, the prevalence of cyberattacks in the automotive industry has risen significantly over the past decade. Further, the introduction of stringent government norms regarding security from cyberattacks in cars and other vehicles would bolster the regional market space.
Prominent players operating in the automotive end-point authentication market landscape are Samsung Electronics Co. Ltd. (Samsung Group), Pebble Technology, Hitachi Ltd., Fitbit, Delphi Automotive (BorgWarner), Texas Instruments, Robert Bosch (Robert Bosch Stiftung GmbH), Johnson Electric, NXP Semiconductors N.V., Infineon Technologies AG, and others. These vendors are taking up organic marketing strategies to enhance their portfolio and position in the all-round industry sphere.
Market, By Authentication Type
Market, By Connectivity Type
Market, By Vehicle Type
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