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In 2023, key players in the market, such as Conair, Dyson, John Paul Mitchell Systems, Revlon, and Spectrum Brands, held a combined market share of 12-15%. The market is highly competitive, with brands targeting various segments. Leading manufacturers like Dyson and Philips focus on innovation, integrating advanced technology and smart features. Brands such as Revlon and VEGA cater to mid-range and budget segments, offering affordable yet functional products. Companies like Conair, Spectrum Brands, and Geepas use extensive distribution networks to ensure wide market reach and accessibility.
Major companies operating in the market include: